Maybe It Is about the Bike: The LIVESTRONG Community and Lance Armstrong Allegations

in Case Studies in Sport Management

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Emily S. Sparvero Temple University

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Stacy Warner East Carolina University

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Angela N. Pratt Bradley University

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DOI:
https://doi.org/10.1123/cssm.1.1.30
Keywords:
public relations; athlete behaviors; crisis management; sport finance; nonprofit organizations; independent athletes; trainers; owners; North America; facility and event operations
In Print:
Volume 1: Issue 1
Page Range:
30–33
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Sparvaro is an assistant professor of sport management, Temple University, Philadelphia, PA. Warner is an assistant professor of sport management, East Carolina University, Greenville, NC. Pratt is an assistant professor of communications, Bradley University, Peoria, IL.

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