Sport-Related-Concussions Pilot Study: Athletic Training Students’ Media Use and Perceptions of Media Coverage

in International Journal of Sport Communication
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The purpose of this study was to examine athletic training students’ media consumption to advance our understanding of the role the media play in reported incidences of sport-related concussion (SRC) and chronic traumatic encephalopathy (CTE) in American football and how media coverage of those injuries may potentially influence public perception. Participants who consumed more hours of television per day were more likely to disagree with the statements that reporting on SRC has helped to accurately educate the public, H(2) = 11.06, p = .01, and that reporting on CTE has helped to accurately educate the public, H(2) = 8.67, p = .01. Respondents who consumed more hours of Internet per day were more likely to disagree with the statements that accurate terminology is used to report SRC, H(2) = 7.78, p = .02, and that reporting of SRCs has helped to accurately educate the public, H(2) = 8.27, p = .02.

Martin, Harriell, and Tatman are with Kinesiology and Sport Sciences, University of Miami, Coral Gables, FL. Wallace is with Bitonte College of Health and Human Services, Youngstown State University, Youngstown, OH. Suh is with the College of Education, University of West Georgia, Carrollton, GA.

Martin (t.martin@miami.edu) is corresponding author.
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