The Lack of Risk Communication at an Elite Sports Event: A Case Study of the FINA 10 K Marathon Swimming World Cup

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John J. Miller Troy University, USA

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John T. Wendt University of St. Thomas, USA

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On October 23, 2010 in the city of Fujairah, east of Dubai, United Arab Emirates (UAE), United States medal winning swimmer Fran Crippen failed to finish the Fédération Internationale de Natation (FINA) 10 Kilometer Marathon Swimming World Cup open water race. The conditions of the water and exterior temperature were relevant factors contributing to the death of Fran Crippen. A discussion of risk communication, as an integral part of the risk management process, describes how this tragedy could have been avoided. This case study will address how the proper authorities could have employed the risk communications to prevent this tragedy.

Miller is an Associate Dean and professor with Troy University, Troy, AL. Wendt is an associate professor with the University of St. Thomas, St. Paul, MN.

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