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Volume 30 (2016): Issue 6 (Jan 2016)
in
Journal of Sport Management
Print ISSN:
0888-4773
Online ISSN:
1543-270X
ARTICLE
It’s All About My Team: Mega–Sport Events and Consumer Attitudes in a Time Series Approach
From Assessment to Purchase: A Three-Stage Model of the Marketing Funnel in Sponsorship Activities
The Contributions of Special Events to Sport-for-Development Programs
Fantasy Sport, FoMO, and Traditional Fandom: How Second-Screen Use of Social Media Allows Fans to Accommodate Multiple Identities
The Cameo Effect of Host Country and the Transitory Mega-Event: Patterns of Effect on Sponsorship Evaluation for Sport Tourists and Residents
Like Father, Like Son: Analyzing Australian Football’s Unique Recruitment Process
Illuminating Centralized Users in the Social Media Ego Network of Two National Sport Organizations
Applying a Communicating Vessels Framework to CSR Value Co-creation: Empirical Evidence From Professional Team Sport Organizations
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