SPORT MANAGEMENT DIGEST

doi:10.1123/jsm.2017-0201

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SPORT MANAGEMENT DIGEST

in Journal of Sport Management

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DOI:: https://doi.org/10.1123/jsm.2017-0201

First Published Online:: 01 Sep 2017

In Print:: Volume 31: Issue 5

Page Range:: 528–530

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Journal of Sport Management

The Role of Ambassadors for the IMC Strategies of Major Event Organizations
How Should Sponsors Deal With Ambush Marketing?
Me-Too Marketing: The Role of High- and Low-Consensus Behavior in Behavior Change
Context, Organization, and Resources: A Model for Leveraging Elite Sport Events to Increase Participation
Team Composition of Sales Contests
Effects of Student Experiences on Entrepreneurial Failure
An Alternative Measure for Team Cohesion?
How Managerial Athleticism Is Shaped by Views of the Body, Identity, and Gender
Risk-Averse MLB Team Owners Pay a Premium for Consistency in Performance
A Sport Management Simulation to Help Students Overcome Bias in Decision Making

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SPORT MANAGEMENT DIGEST

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