Sport Management Curricular Evaluation and Needs Assessment: A Multifaceted Approach

in Journal of Sport Management
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This study specifically determined (a) employer expectations of sport managers, (b) employer evaluation of educational sport management programs and curricula, (c) college/university faculty/student evaluation of components of existing sport management programs, and (d) the interrelationships among these groups. The results of this study identified the commonalities within and between business/agency groups and college/university faculty and students. Results of the business/agency needs assessment indicated major differences across settings for academic/experiential requirements, employment needs, workload distributions, and job evaluation criteria. Evaluation of the commonalities/ differences provide indication for curricular planning. Also, differences were apparent between the curricular evaluations of the college/university faculty and business/agency personnel, suggesting the need to evaluate curricular content and determine where changes should/should not be made. There is support for the theoretical conjecture that one concentration will not meet the needs of personnel for all business/agency settings.

This research was supported by a grant from the College of Education, The University of Tennessee, Knoxville.

J.T. DeSensi, D.R. Kelley, and P.A. Beitel are with the Dept. of Human Performance and Sport Studies at The University of Tennessee, Knoxville. M.D. Blanton is with Health, Leisure and Safety. Request reprints from Joy T. DeSensi, 343 HPER Bldg., The University of Tennessee, Knoxville, TN 37996-2700.

Journal of Sport Management
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