Sport Management: Random Thoughts of One Adminstrator

in Journal of Sport Management
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This commentary responds to an invitation to discuss sport management from the viewpoint of an administrator. My thoughts are segmented into two streams: (a) the interface of a sports-minded public and sport management and (b) the listing of a few issues and concerns confronting sport management today. The first recognizes the high profile of sport in American society and the rising gross national sport product (GNSP), which have placed sport management programs in the enviable position of visibility and attention. The second plays on several themes: continuing to improve the knowledge and research base, establishing an independent identity while sharing technology within HPER programs, and being sensitive to a growing trend toward more graduate students entering from fields outside sport, leisure, and Wellness.

Dorothy B. Zakrajsek is with the School of Health, Physical Education and Recreation, Ohio State University, Columbus, OH 43210.

Journal of Sport Management
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