The purpose of this paper is to describe the precursors to and development of the School of Kinesiology's portal, which is used to deliver multimedia content to the approximately 7,000 students annually enrolled in physical activity and wellness program courses. Grounded in research, the paper addresses the initial rationale for changing the physical activity program focus, the implementation of a new delivery system of course content, and the benefits to students and instructors that have been realized. Research possibilities are also outlined. The paper concludes with an examination of issues that faculty at other institutions might consider when developing an online component within their physical activity and wellness programs.