Cultural Citizenship or Commercial Interest? The 1962 Grey Cup Fiasco

in Sport History Review
Restricted access

Purchase article

USD  $24.95

Student 1 year subscription

USD  $52.00

1 year subscription

USD  $69.00

Student 2 year subscription

USD  $98.00

2 year subscription

USD  $128.00

In 1962, the Board of Broadcast Governors (BBG), an arm of the Canadian federal government responsible for broadcasting, made the unprecedented move to force the national public broadcaster to televise the Grey Cup, the championship game of Canadian football, ostensibly because it was in the national interest. However, research reveals that this decision was not necessarily made because it was in the national interest, but more so to assist the new struggling private television network, CTV. The important content, allegedly linked to cultural citizenship, was not the national championship, but the television commercials. This paper explores why the BBG intervened and how the dispute was settled.

John Valentine is with MacEwan University, Edmonton, Alberta, Canada.

Address author correspondence to John Valentine at valentinej@macewan.ca.
All Time Past Year Past 30 Days
Abstract Views 99 99 8
Full Text Views 32 32 0
PDF Downloads 16 16 0