The Use of Simulation Technology in Sport Finance Courses: The Case of the Oakland A’s Baseball Business Simulator

in Sport Management Education Journal

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Joris DrayerUniversity of Memphis

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Daniel A. RascherUniversity of San Francisco

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Teaching a graduate level sport finance class can be quite complex. With a variety of concepts such as pricing, budgeting, and public funding, to convey in a limited amount of time, new forms of pedagogy are necessary to assist instructors as this technologically-advanced generation enters into academia. Subsequently, technology has been created to apply basic concepts related to finance to the complexity of a professional sports organization. One such program is the Oakland A’s Baseball Business Simulator. Through interviews and “emotional recall” (Ellis, 2004), this evaluative case study seeks to determine the effectiveness of this technology within this environment.

Address correspondence to: Joris Drayer, University of Memphis, 5775 W. 29th Street #1503, Greeley, CO 80634. Email: jdrayer31@yahoo.com
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