Cocreating Change Through Sport-Based Social Entrepreneurship

in Sport Management Education Journal
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  • 1 University of Waterloo
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This article describes the design of an undergraduate course in which students learn how to cocreate change using social entrepreneurship. This approach is presented as a way of broadening sport management students’ awareness of nontraditional career opportunities and facilitating an understanding of the skills and knowledge necessary to succeed as a social entrepreneur. Drawing on situational learning theory and cognitive learning theory, the course facilitates learning through student engagement in a community of practice and weekly workshops.

The authors are with the Dept. of Recreation and Leisure Studies, University of Waterloo, Waterloo, ON, Canada.

Snelgrove (ryan.snelgrove@uwaterloo.ca) is corresponding author.
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