Colleges and universities provide a practical setting where faculty can integrate a curriculum that teaches sport management students, who are the future sport industry leaders, on critical topics they will encounter while working in the field. In light of the recent cases of sexual violence in the sport world (e.g., USA Gymnastics/Michigan State University, Baylor Football, Carolina Panthers), this study sought to examine the types of education and training on sexual violence that sport management faculty are utilizing in the classroom. Through the use of qualitative methods, 21 sport management faculty from 4-year institutions were interviewed to determine if and how the topic of sexual violence was being integrated in the classroom. Results showed a majority of the faculty were integrating current events and topics related to sexual violence in the classroom. However, faculty perceived that some courses were a “better fit” for these topics than others. Faculty also reported challenges to teaching these topics as the lines between a legal, sociological, and ethical standpoint can become confusing for students.
Elizabeth A. Taylor and Amanda Paule-Koba
Ryan Snelgrove, Laura Wood, and Dan Wigfield
This article describes the use of an extended case that simulates the front-office management of a National Basketball Association franchise during the off-season. Undergraduate students in an introduction to sport management course are tasked with making a series of sequential and interconnected decisions over a semester related to hiring a coach, producing a press release and press conference, analyzing player performance, creating a turnaround plan, managing a roster, establishing a culture following change, and relaunching the team’s brand. The benefits of this approach include the application of knowledge to practice, an understanding of a sport sector, making decisions in teams, adapting to new organizational environments, understanding how to make sequential decisions, and understanding how decisions are interconnected over time and across departments.
Joshua R. Pate and Alyssa T. Bosley
Sport management academic programs can do better at preparing a graduate for a career by addressing the technology demands in the sport industry. Equally important is to weigh the skills that athletic department personnel want and need in a college graduate seeking an entry-level position in a sport communication, media relations, or sports information office. Those offices train student workers as an extension of their learning environment where they can put classroom learning to practice. The purpose of these interviews was to inform and equip sport management educators on how to best prepare students to enter the field of sport communication, specifically using social media in college athletics. Professionals indicated that students should be proficient in content creation and planning, representing an organization’s brand, and social media trends across all platforms. It is important for the sport management educator to know the skills and knowledge professionals desire from students so that classroom activity can be planned accordingly.
Megan B. Shreffler
A number of benefits have been associated with discussing controversial topics in the classroom. In this article, the author provides an example of using classroom debates on controversial issues in sport as a learning method in an introductory sport management class. Students were assigned to a side of a topic on which they did not agree. This required them to critically think about their stance and seek information to understand why others might feel the way they do. After the debate, students completed a debate reaction paper in which they outlined their opinions not only about the topic but also about the process.
John Miller and Todd Seidler
Experiential learning opportunities are significant supplements to the traditional lecture format. Among experiential learning methods, mock trials have been proven to be effective. Experiential learning provides the students with a platform from which they can integrate and apply concepts gleaned from class. Students are challenged to write and orally communicate these concepts at a level that would be clear to those involved in the experience. Kolb’s model of experiential learning provides four stages through which students may become genuine learners. This study illustrates how the authors implemented a mock trial experience into their classes to create an experiential learning opportunity.
Mark R. Lyberger
Value-centric teaching is about creating a memorable learning environment that is attractive, meaningful, and relevant. A teaching philosophy that encompasses a strategic value-oriented approach integrates real-world and translatable experiences. The foundation is transferable. It strives to blend the passion for learning with foundational elements to motivate students to achieve and continue to grow. It is an emergent process that evolves over time and becomes stronger as it adapts to new challenges even as it remains true to its core principles. Educators have a vital role to play and must adhere to the principle of value orientation to further accentuate its educational and societal impact. Value-centric teaching enables a deeper exploration of life, enhancing knowledge, its values, its meaning, and responsibilities.
Steven Salaga, Scott Tainsky, and Michael Mondello
The authors demonstrate that betting market outcomes are a statistically significant and economically relevant driver of local market television viewership in the National Basketball Association. Ratings are higher when the local market team covers the point spread and when point spread outcome uncertainty is increased. They further illustrate that point spread market outcomes have a larger relative impact on viewership in less-popular games and when the local market team is expected to perform poorly. This suggests wagering market access serves as insurance to the league and its franchises against reduced viewership in games that are less appealing to consumers. The results assess the degree to which wagering interest has driven past revenues as well as how the legalization of sports wagering may influence future revenues.
Leeann M. Lower-Hoppe, Kyle B. Heuett, Tarkington J. Newman, and Shea M. Brgoch
Performance excellence is a core value in athletic teams. A team’s intraorganizational network has been considered an important determinant of team performance. However, the role of sport-team captains is often overlooked in lieu of the coaching staff. The purpose of this case study was to explore the relationship between team captains’ intrateam ego network and team-performance indicators. The researchers video recorded the intrateam communication of 4 college football-team captains over the course of 9 practices and collected secondary data pertaining to team performance. Analysis of the coded interactions revealed significant positive relationships between captains’ ego network and the previous week’s team performance, with a nonsignificant correlation with the subsequent week’s team performance. Analysis exploring the relationships between captains’ ego network and other team-performance indicators provides some support for the impact of intrateam communication on team performance. Implications for coaches and future directions for research are presented.