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Biscaia, R., Correia, A., Rosado, A., Ross, S. D., & Maroco, J. (2013). Sport Sponsorship: The Relationship Between Team Loyalty, Sponsorship Awareness, Attitude Toward the Sponsor, and Purchase Intentions, Journal of Sport Management, 27(4), 288-302. Retrieved Oct 15, 2019, from https://journals.humankinetics.com/view/journals/jsm/27/4/article-p288.xml