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Marketing With Purpose: Building Upon Momentum in the Angel City

Danielle K. Smith and Melissa Davies

awareness and/or ticket purchases 2. Social media sample post or example to drive community engagement 3. Provide a brief narrative as to why you’ve selected these two social content ideas b. New sponsor i. Target market ii. Next season’s overarching campaign concept 1. Applicability to the “Three E

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Leveraging Sports Events for LGBTQ2+ Inclusion: Supporting Innovation in Organizational Culture and Practices

Emily K. Romano, Kyle A. Rich, and Dennis Quesnel

. For example, Brock University has expressed their interest in enhancing community engagement while the Assemblée de la francophonie de l’Ontario has made huge contributions to ensure that Niagara hosts the most bilingual Canada Games ever. Sloane is set on making sure that her work to promote

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Mental Health Resources for NCAA Student-Athletes

Megan Everritt and Amy Rundio

-being, international SA support, community engagement), Alyssa needed to meet with each one of the groups to speak about the information they gathered about their respective topics. She had just had a meeting with the SAAC group dedicated to student-athlete well-being wherein the main topic of discussion was how the

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Employee Relations in Times of Uncertainty

Emily Dane-Staples and Stephen Gonzalez

amount ( Christovich, 2020 ). By far, the largest revenue stream comes from ticket sales, which usually generate nearly half of the total revenue ( Klebnikov, 2016 ). The Hornets know how much they rely on their community to sustain them, so fan satisfaction and community engagement are high priorities