The News-Sentinel Open presented by Pilot is an event on the Web.com Tour. The Web.com Tour began in 1990 with the name of the Ben Hogan Tour and has transitioned through several title sponsors, taking its current name in June 2012. The tour is the developmental tour for the PGA Tour and the primary means for professional golfers to earn playing privileges on the PGA Tour. Tournaments are 72-hole stroke play events featuring between 144 and 156 golfers. This specific tournament is staged in Knoxville, Tennessee, and is one of only three original tour stops from the inaugural season in 1990. In an effort to measure economic impact in the greater Knoxville area resulting from the tournament weekend, the News-Sentinel Open has commissioned an economic impact study. This case study challenges students to analyze data collected from the economic impact study commissioned by the tour organizers. By engaging with this case study, and its accompanying data and results, students will gain insight into best practices of planning, conducting, and analyzing an ethical economic impact study.
Search Results
Measuring Economic Impact at a Professional Golf Tournament
Jeffrey A. Graham, Robin L. Hardin, and James Bemiller
Marketing a Junior B Hockey Team After the Major-Junior Ontario Hockey League Relocates a Team to Your City: The Case of the Valley Brook Barons
Craig Hyatt, Chris Chard, and Nicholas Burton
meant they had to get serious about their marketing—and get serious now. Junior Hockey in Canada Unlike the traditional developmental path for football or basketball in the United States, where talented male teenaged athletes with professional aspirations usually play competitive sports in high school
Organizational Socialization in Professional Sport: The National Basketball Association’s Rookie Transition Program
Mark A. Beattie
, a 30-team developmental league to train unproven players and coaches with potential to play in the NBA. Most of the 30 G League teams are owned by or affiliated with a single NBA franchise. Each NBA team maintains a roster of up to 15 players. Additionally, each team has the option of employing up
Developing a Community Sport Organization’s Diversity, Equity, and Inclusion Policy
Megan C. Piché, Erik L. Lachance, and Shannon Kerwin
The Niagara Falls Thundering River Volleyball Club is a community sport organization (CSO) located in the Niagara Region in Ontario, Canada. As a mission, the organization seeks to provide recreation-based developmental and competitive volleyball experiences for youth in the Niagara Region. The
Can You Smell What “The Rock” Is Cooking? Exploring a Potential Canadian Football League–Xtreme Football League Partnership
Zachary C.T. Evans, Jess C. Dixon, and Terry Eddy
). CFL teams carry 46 players on their game-day rosters, of which seven starters and 21 overall players must be Canadian ( Ralph, 2021a ). The CFL hosts a yearly entry draft for teams to select new players who can enter the draft pool from the National Football League (NFL) or any of its developmental
Marketing With Purpose: Building Upon Momentum in the Angel City
Danielle K. Smith and Melissa Davies
each country’s respective national teams would compete in the NWSL. National team players are paid by their respective federation, whereas the remaining roster is paid by the club under a salary cap. The NWSL can function as a developmental league for certain national teams. This league structure has
Youth Sport Organizational Structure and Athlete Development
Suzannah Mork Armentrout and Julia Dutove
community is that more players are given the opportunity to play at a higher level at an earlier age, which further develops the players over the long term. They also indicated that the high school coaches might take more of a developmental role with the youth programs if they knew they might be working
