. European Sport Management Quarterly, 15 , 249 – 269 . doi:10.1080/16184742.2014.995690 10.1080/16184742.2014.995690 Khare , A. , & Inman , J.J. ( 2006 ). Habitual behavior in American eating patterns: The role of meal occasions . Journal of Consumer Research, 32 , 567 – 575 . doi:10