, and our youth. After years of fighting for gender equality and progress as a female athlete, Abby Wambach said that with this team, “This is not fighting against a man anymore. We are now all on the same team. We are creating a whole new idea of professional sports team ownership” ( Baxter, 2021
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Marketing With Purpose: Building Upon Momentum in the Angel City
Danielle K. Smith and Melissa Davies
One Nation, One Team: The U.S. Women’s National Team’s Equal Pay Victory and Its Broader Impact
Ben Pincus, Martha Brown, and Alexia Lopes
attention from government officials kept the case alive, and the tens of millions of Americans who came to support their cause has the USWNT and, as a result, other female athletes, teams, and leagues, more prepared to continue the battle for equality ( Campbell, 2017 ). USWNT Success Off-the-field The
Costing Participation in Sport: The Best Option Dilemma of a Student-Athlete
Michael Alcorn, Gashaw Abeza, and Norm O’Reilly
Large Small Very large Rebecca’s familiarity with the club High Low Low Coaching Semiprofessional Volunteer Professional Distance from competitions/parents Far Close Midrange Female athletes in Rebecca’s age group 18 13 27 Attractiveness of training waterway Busy Quiet Average a Based on 12
Evaluating Name, Image, Likeness Partnerships for Women in the NCAA
Paige Mooney and Melissa Davies
-term contract, it could be easier to work with female athletes since they traditionally stay in college for 4 years compared with their male counterparts who may leave after a year ( Prisbell, 2022 ). The prospect to get involved with the rise of women’s sport should also be appealing for Brave Hydration as
