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Pamela Beach, Melanie Perreault, and Leapetswe Malete

Because global connections are increasing, there is a growing need for students to develop intercultural competence during their undergraduate education ( Abrahamse et al., 2015 ). Intercultural competence includes a broad range of skills, including attitudes such as respect for other cultures and

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César García

, S. , Weeks , C. , & Chien , P. ( 2018 ). There goes my hero again: Sport scandal frequency and social identity driven response . Journal of Strategic Marketing, 26 ( 1 ), 56 – 70 . https://doi.org/10.1080/0965254X.2017.1359656 Lustig , M. , & Koester , J. ( 2006 ). Intercultural