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Applied Sport Business Analytics

Wanyong Choi

By Christopher Atwater, Robert E. Baker, and Ted Kwartler. Published 2022 by Human Kinetics . $109.00 . 216 pp. ISBN: 9781492598534 The term “analytics” has been mentioned frequently in the sport management field after 2018 and the “analytics” field has continuously grown up steadily with the

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Governance in Sport: Analysis and Application

Cassandra Coble

By Bonnie Tiell (Editor) and Kerri Cebula. Published © 2021 by Human Kinetics . 330 pp. ISBN: 978-1-4925-8947-1 Governance in Sport: Analysis and Application explores components of sport governance that introduce the reader to how authority, policies, rules, and regulations impact the development

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The Business of Sports Betting

Sangchul Park

Edited by Becky Harris, John T. Holden, and Gil Fried. Published 2025 by Human Kinetics . $79.00 . 272 pp. ISBN: 9781718217232 Are you interested in enhancing your understanding of the business behind sports betting, one of the fastest-growing industries in the United States? If this is the case

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Communicating the Value of Fan Identity in the Sport Industry: Commentary on Consumer Neuroscience Possible Research Ideas

Ricardo Cayolla

. https://doi.org/10.4324/9780203123485 Pedersen , P.M. , Laucella , P. , Geurin , A. , & Kian , E. ( 2021 ). Strategic sport communication ( 7th ed. ). Human Kinetics . Pedersen , P.M. , & Thibault , L. (Eds.). ( 2022 ). Contemporary sport management ( 7th ed. ). Human Kinetics . Petro

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Gender- and Age-Group Differences in the Effect of Perceived Nonverbal Communication on Communication Ability and Coaching Evaluation in Japanese Student Athletes

Takashi Shimazaki, Hiroaki Taniguchi, and Masao Kikkawa

sport psychology . Human Kinetics Publishers . Martens , R. ( 2012 ). Successful coaching ( 4th ed. ). Human Kinetics Publishers . Mehrabian , A. ( 1968 ). Communication without words . Psychology Today, 2 ( 4 ), 53 – 55 . Mehrabian , A. ( 1972 ). Nonverbal communication . Routledge

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Volleyball—An Ethnographic Drama

Frederick L. Battenfield

of volleyball players are presented as conclusions. I can’t wait for the curtain to open on the stage version of this book. References Geertz , C. ( 1973 ). The interpretation of cultures . Basic Books . Sands , R.R. ( 2002 ). Sport ethnography . Human Kinetics .

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Gendering the Coronavirus Pandemic: Toward a Framework of Interdependence for Sport

Madeleine Pape and Fiona McLachlan

.1177/0891243214542429 10.1177/0891243214542429 Bryson , L . ( 1994 ). Sport and the maintenance of masculine hegemony . In S. Birrell & C.L. Cole (Eds.), Women, sport and culture (pp.  47 – 64 ). Champaign, IL : Human Kinetics . Cooky , C . ( 2017 ). Gender, sport and media between the mid-1980s and early

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Content Analysis as a Research Method: A Content Analysis of Content Analyses in Sport Communication

Markus Schäfer and Catharina Vögele

.4135/9781483381411 Andrew , D.P.S. , Pedersen , P.M. , & McEvoy , C.D. ( 2020 ). Research methods and design in sport management ( 2nd ed. ). Human Kinetics . Angelini , J.R. , Billings , A.C. , & MacArthur , P.J. ( 2012 ). The nationalistic revolution will be televised: The 2010 Vancouver Olympic Games on

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Social Media and Consumer Behavior

Andrea N. Geurin

). Sport sales and consumer behavior . In P.M. Pedersen & L. Thibault (Eds.), Contemporary sport management ( 7th ed. , pp.  337 – 357 ). Human Kinetics . Geurin-Eagleman , A.N. , & Burch , L. ( 2016 ). Communicating via photographs: A gendered analysis of Olympic athletes’ visual self

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The Supercrip Athlete in Media: Model of Inspiration or Able-Bodied Hegemony?

Danielle Sterba, Jessie N. Stapleton, and Winston Kennedy

perspective . Human Kinetics . Satchidanand , K. , Gunukula , Y. , Lam , B. , Mcguigan , A. , New , A. , Symons , A. , Withiam-Leitch , A. , & Akl , A. ( 2012 ). Attitudes of healthcare students and professionals toward patients with physical disability: A systematic review . American