Andrea N. Eagleman
Andrea N. Geurin-Eagleman
Masters sport participation is continually increasing, and although much research has uncovered masters participation motives, it has been noted that an understanding of community among masters athletes was also necessary. Online communities of sport participants have been examined only minimally, with research uncovering correlations between new-media use and sport-participation frequency. Using uses and gratifications theory, this study sought to examine masters gymnastics participants to develop a better understanding of athletes’ use of online communities in relation to their sport participation and examine differences in online community use based on demographics. Online survey results from 164 international participants revealed they used new media primarily for fanship, information, and technical knowledge, and online masters gymnastics communities were most often extensions of in-person training groups and communities. These findings and their implications are discussed in the article.
Andrea M. Eagleman
Racial and nationality-based stereotypes of professional baseball players have been prominent in the U.S. media since the 1800s (Voigt, 1976). To determine the manner and extent to which such stereotypes exist in the media today, a qualitative document analysis was conducted on the nation’s top two general-interest sport magazines, Sports Illustrated and ESPN The Magazine from 2000 to 2007. Based on framing theory, the purpose of this study was to determine what differences existed between the frames used to describe athletes of differing nationalities and races. The results revealed that stereotypes based on race and nationalities were maintained throughout the study in both publications, further perpetuating such stereotypes into the minds of readers. In addition, differences existed in portrayals of athletes of the same race but different nationalities. Implications for sport managers and suggestions for future research are addressed.
Andrea N. Eagleman
Galen Clavio and Andrea N. Eagleman
Prior research into the portrayal of females in sport media has demonstrated that females are given less written coverage than males (e.g., Fink & Kensicki, 2002), and that the coverage given is more sexual in nature (Hardin, Lynn, & Walsdorf, 2005). Internet-based sports blogs have become both an alternative and a competitor to traditional sport media (Fleming, 2008; Hardin & Zhong, 2009; King, 2009). As such, it becomes necessary to examine the portrayal of females in sports blogs, to compare the medium’s content to traditional forms of sport media, and to establish a baseline for future research. Utilizing content analysis of the 10 most popular sports blogs, the study discovered that males received significantly more photographic coverage in sports blogs than did females, and that female portrayals were far more likely to be sexually suggestive in nature. These and other findings are discussed, and recommendations for future studies are included.
Huan Yu Xiao and Andrea N. Eagleman
This commentary analyzes the growth and current status of the education, facilities, faculty, and teaching quality associated with sport communication education in China. It presents findings from a survey of Chinese sport communication students and their perceptions of the quality of education at universities offering such programs, as well as survey results from Chinese sport media professionals and their assessments of the students graduating from these programs. The results of these surveys signify problematic areas in sport communication education, such as an imbalance between the number of students in these programs and the amount of equipment and resources available, the shortage of qualified teachers, and the lack of applied sport communication opportunities available to the students. The article also details the relationship between supply and demand in academia. The commentary closes with proposed strategic solutions for the reformation and development of the academic environment related to sport communication in China.
Andrea Eagleman, Lauren M. Burch, and Ryan Vooris
Traditional media coverage of the Olympic Games has been shown to exhibit biases in terms of gender, nationality, and the type of sports covered, which can contribute to negative societal consequences and inaccurate historical records of such events. Scholars have suggested that because of the Internet’s expanded spatial parameters, new media have the ability to provide more equitable coverage of events such as the Olympics. In this study, we used agenda setting theory to employ a content analysis methodology to determine whether different constructions of the 2012 London Olympics were presented to media consumers on news websites in Australia, Brazil, China, Great Britain, Kenya, and the United States. Findings indicated that very few gender, nationalistic, or sport biases existed in any of the countries’ coverage, lending credence to the notion that the Internet affords media managers with an opportunity to provide more equitable coverage and thus a more accurate depiction of events.
Andrea N. Eagleman and Erin L. McNary
As undergraduate sport management programs continue to grow and expand in the United States, and with the recently developed Commission on Sport Management Accreditation (COSMA) accreditation guidelines for such programs, it is important to examine the current status of undergraduate sport management curricula in the U.S. The purpose of this study was to provide an overview of each program’s curriculum and other program components such as the school/college in which each program is housed, program name, and degree(s) offered. A total of 227 undergraduate sport management programs were identified and examined using a content analysis methodology. Results revealed the percentage of programs offering specific sport management courses, as well as significant differences between programs based on the school in which the program is housed, the status of the university (public or private), and the university size. These findings, along with recommendations for future research, are presented in the discussion and conclusion sections.
Andrea N. Geurin-Eagleman and Erin McNary
Past research shows that the job market for sport management academic positions was strong, with more job openings than qualified professors to fill the positions. Due to changing global and higher education climates, however, it was necessary to conduct further research to examine how these shifts in the external environment have impacted the sport management job market. Therefore, this study employed a content analysis methodology to examine the faculty job openings in sport management from 2010 to 2011. In addition, current doctoral students were surveyed to determine their preparation and expectations for the academic job market. Results revealed much greater parity between the number of open positions and the number of doctoral student job seekers than ever before. Similarities and differences were discovered between the actual job market and students’ career expectations and goals. Ultimately, the job market has become more competitive and job seekers must take steps to ensure a competitive advantage.