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Marijke Taks and Laura Misener

In this case, a local sport tourism officer has been asked to prepare a recommendation for Evex City Council regarding which types of events the city should bid for, based on their public policy agenda of enhancing tourism for economic development purposes and stimulating sport participation for residents. A questionnaire, a codebook, and a data set from two events, an international figure skating event and a provincial gymnastics event, are provided to assist in making a decision. The data set includes the spectators’ identification with and motives for attending the events, tourism activities in which they participated, and some sociodemographic variables. Analyses of the data and interpretation of the results should assist the sport tourism officer in providing accurate recommendations to policymakers. Theories and frameworks that underpin this case include public policy schemas; identity, motives, and tourism behavior of event attendees; sport participation outcomes from sport events; leveraging; and event portfolios.

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Richelle Clark and Laura Misener

This study investigates the underdeveloped area of event portfolios in an attempt to fill a gap in the existing literature. This research article examines strategic positioning of events and the critical role they play in local development. To understand this, a case study design was performed in a medium-sized city in Canada. The purpose of the study was to determine how the city has used sport events for broader local development and enhancement of the civic brand. Interviews with local city actors and document analyses were used to further understand the strategies within the community. The results show that although a city may possess the necessary portfolio components as per Ziakas & Costa (2011), it is essential that there is a strategy that bridges the pieces of the portfolio for sustainable development. Consequently, we found that sequencing, or the strategic timing of events and political grounds, played a crucial role in this process.

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Laura Misener and Nico Schulenkorf

With an increasing emphasis on the social value of sport and events, there has been a shift in focus regarding the management and development process of event projects as well as their associated outcomes. This shift is about emphasizing a more strategic approach to developing social benefits by recognizing and utilizing leverageable resources related to sport events as a means of fostering lasting social and economic change (Chalip, 2006; O’Brien & Chalip, 2007; Schulenkorf & Edwards, 2012). In this paper, we adapt and apply the asset-based community development (ABCD) approach as a means of developing a more action-oriented, community-based approach to leveraging the social assets of sporting events. In applying the ABCD approach, we aim to shift the focus of event-led projects away from attempts to “solve” social problems (i.e., deficit perspective) to enhancing the existing strengths of communities (i.e., strengths perspective). We reflect on case study findings that highlight the challenges and opportunities in realizing an ABCD approach for disadvantaged communities through an examination of a healthy lifestyle community event initiative in the Pacific Islands.

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Shushu Chen and Laura Misener

Interest in how local communities can positively benefit from the hosting of large-scale events has grown exponentially. Where most research has focused on the host city, nonhost regions have the potential to benefit greatly, yet little research has examined how these communities can achieve these benefits. This study examined the leverage process in a nonhost area for the London 2012 Olympics to consider the opportunities and challenges of such a task. Theoretically informed by the event leverage model, this case study used document analysis and semistructured interviews with 10 key stakeholders involved in the leveraging process. Findings reveal that effective event leverage in a nonhost area requires the establishment of early leadership and strategic alliances and highlights a significant role the specific leveraging team played. Partners found it difficult to continue with committing to event leverage due to conflicts of interests and goal misalignment. Theoretical contributions are also discussed.

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Edited by Katie Misener and Laura Misener

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Laura Misener and Daniel S. Mason

This article examines the coalitions undergirding comprehensive sport-centered growth agendas in three cities actively pursuing sporting event development strategies: Edmonton, Canada; Manchester, United Kingdom; and Melbourne, Australia. Using DiGaetano and Klemanski’s (1999) study of modes of urban governance as a starting point, we review each city’s urban political economy, urban governing agenda, and urban governing alliances. We then discuss whether coalitions in each of the cities can be identified as regimes, by examining the conditions required for the presence of regimes developed by Dowding (2001). Results suggest the presence of regimes in each city, which can be best described using Stoker and Mossberger’s (1994) symbolic regime, developed in their typology of regimes for cross-national research. However, the cities differ slightly, with Edmonton exhibiting the characteristics of a progressive version of a symbolic regime, whereas Manchester and Melbourne more closely resemble urban revitalization regimes.

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Laura Misener and Daniel S. Mason

This article examines the perceptions of members of urban regimes in three cities: Edmonton, Manchester, and Melbourne, regarding the use sporting events for broadbased community outcomes. In Edmonton, members of the urban regime interviewed did not perceive the sporting events strategy to be directly tied to community development objectives. In Manchester and Melbourne, regime members believed that the use of events for development was uniquely tied to communities and community development goals. In addition, regime members in the latter two cities provided examples of symbolic attempts to foster community around the sporting events strategies. While this study could not reveal whether attempts to meet the needs of local communities were being achieved through the sporting events strategies, it is at least encouraging to note that those who control resources and conceive of, oversee, and implement growth strategies within cities view community development as important to these strategies.