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Encouraging the Use of Innovative Practices in Sport Management

Ryan Snelgrove and Laura Wood

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Cocreating Change Through Sport-Based Social Entrepreneurship

Ryan Snelgrove and Laura Wood

This article describes the design of an undergraduate course in which students learn how to cocreate change using social entrepreneurship. This approach is presented as a way of broadening sport management students’ awareness of nontraditional career opportunities and facilitating an understanding of the skills and knowledge necessary to succeed as a social entrepreneur. Drawing on situational learning theory and cognitive learning theory, the course facilitates learning through student engagement in a community of practice and weekly workshops.

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Modifying Tradition: Examining Organizational Change in Youth Sport

Julie Legg, Ryan Snelgrove, and Laura Wood

The purpose of this study was to examine the process of change at the level of youth sport by identifying the impetus for change, responses to change by stakeholders, and factors that constrained or aided the change process. Theoretically, this study builds upon an existing integrative change model. The context of this research is two youth soccer associations in Ontario, Canada, undergoing a long-term structural redesign mandated by the provincial soccer association. Stakeholders from local soccer clubs, as well as the Ontario Soccer Association (N = 20), identified key factors influencing the implementation and success of change. Pressures to change and individual efforts made by board members, coaches, and parents were noted as aiding the change process. Limited collaboration with stakeholders, poor communication, misunderstandings of the change, and constrained organizational capacity negatively affected the change process.

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Communicating With “Tweens” in the Sport Industry: Practitioners’ Insights

Laura Wood, Marijke Taks, and Karen Danylchuk

The purpose of this study was to examine communication strategies used by marketing practitioners when targeting tweens (age 9–14) in a sport context. The examination’s main objective was to determine whether these strategies are similar to those depicted in the literature. Using Kotler et al.’s 5-stage model for effective communication, practitioners’ viewpoints of what constitutes an effective communication strategy were studied through the use of semistructured interviews (N = 5). Results revealed the benefit of using technology in a communication platform and the need to be up to date with the technologies used by youth. Another key finding relates to language. The youth market has a welldeveloped method of communicating with each other, and to reach and penetrate this group, marketers need to be well versed in the use of this language.

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Managing a Professional Sport Franchise: An Extended Case Approach to Learning

Ryan Snelgrove, Laura Wood, and Dan Wigfield

This article describes the use of an extended case that simulates the front-office management of a National Basketball Association franchise during the off-season. Undergraduate students in an introduction to sport management course are tasked with making a series of sequential and interconnected decisions over a semester related to hiring a coach, producing a press release and press conference, analyzing player performance, creating a turnaround plan, managing a roster, establishing a culture following change, and relaunching the team’s brand. The benefits of this approach include the application of knowledge to practice, an understanding of a sport sector, making decisions in teams, adapting to new organizational environments, understanding how to make sequential decisions, and understanding how decisions are interconnected over time and across departments.

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A Systematic Methodology for Preserving the Whole in Large-Scale Qualitative-Temporal Research

Orland Hoeber, Ryan Snelgrove, Larena Hoeber, and Laura Wood

Large-scale qualitative-temporal research faces significant data management and analysis challenges due to the size and the textual and temporal nature of the datasets. We propose a systematic methodology that employs visual exploration to produce a purposive sample of a much larger collection of data, followed by a combination of thematic analysis and visualization. This method allows for the preservation of the whole, producing thematic timelines that can be used to elucidate a narrative of incidents or issues as they unfold. We present a step-by-step guide for this methodology and a comprehensive example from the domain of social media analysis to illustrate how it can be used to reveal interesting temporal patterns among tweets relevant to a noteworthy incident. The approach is useful in sport management, particularly for research related to fan behavior, critical incident management, and media framing.

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To Grow or Not to Grow: Strategy Development at PGC Basketball

Daniel Wigfield, Ryan Snelgrove, Luke R. Potwarka, Katie Misener, and Laura Wood

Mano Watsa, President of Point Guard College (PGC) Basketball, is contemplating the next direction to take his organization. His co-owner, Nicole, is adamant that the next five years should be focused on growing PGC Basketball. Like Nicole, Mano would love to see PGC Basketball continue to grow; however, he is skeptical about focusing on growth when the organization is facing some significant challenges. Specifically, PGC Basketball is faced with a low athlete annual retention rate (i.e., 20%) and camps in some regions operating below 70% capacity. In addition, Mano recognizes that PGC Basketball has issues achieving consistency within their operations to ensure quality control, promoting their summer camps within all the markets they serve, as well as attracting and retaining top talent to work as camp instructors. Mano must determine the best strategy to implement for PGC Basketball to continue its success over the next five years.

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The Body Composition, Nutritional Knowledge, Attitudes, Behaviors, and Future Education Needs of Senior Schoolboy Rugby Players in Ireland

Michelle Walsh, Laura Cartwright, Clare Corish, Sheila Sugrue, and Ruth Wood-Martin

Purpose:

This study examined the body composition, nutritional knowledge, behaviors, attitudes, and educational needs of senior schoolboy rugby players in Ireland.

Methods:

Participants included 203 male rugby players age 15–18 yr competing at Senior School’s Cup level in Leinster, Ireland. Estimation of body composition included measurement of height, weight, and percentage body fat (PBF; using bioelectrical impedance analysis, Tanita BC-418). Nutritional knowledge, behaviors, attitudes, and education needs were assessed by questionnaire.

Results:

The range of PBF was 5.1–25.3%. Sixty-eight percent of the players in this study had a healthy PBF (10–20%), 32 (22%) were classified as underweight (<10% body fat), and 9.7% (n = 14) were overweight. Assessment of nutritional knowledge demonstrated poor knowledge of the foods required for refueling, appropriate use of sports drinks, and the role of protein in muscle formation. Alcohol consumption and dietary supplement use were reported by 87.7% and 64.5%, respectively. A perception that greater body size enhances sport performance did not predict dietary supplement use. Nutritional advice had been previously sought by 121 players from coaches (66.9%), magazines (42.1%), Web sites (38.8%), peers (35.5%), family (28.1%), sport organizations (16.5%), and health professionals (8.2%). Nutritional knowledge was no better in these players, nor did better nutritional knowledge correlate with positive dietary behaviors or attitudes.

Conclusions:

Most players had a healthy PBF. Despite a positive attitude toward nutrition, poor nutritional knowledge and dietary practices were observed in many players. Young athletes’ nutritional knowledge and dietary practices may benefit from appropriate nutritional education.

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The Ventilation-Corrected ParvoMedics TrueOne 2400 Provides a Valid and Reliable Assessment of Resting Metabolic Rate (RMR) in Athletes Compared With the Douglas Bag Method

Amy L. Woods, Laura A. Garvican-Lewis, Anthony J. Rice, and Kevin G. Thompson

The aim of the current study was to determine if a single ParvoMedics TrueOne 2400 metabolic cart provides valid and reliable measurement of RMR in comparison with the criterion Douglas Bag method (DB). Ten endurance-trained participants completed duplicate RMR measurements on 2 consecutive days using the ParvoMedics system in exercise mode, with the same expirate analyzed using DB. Typical error (TE) in mean RMR between the systems was 578.9 kJ or 7.5% (p = .01). In comparison with DB, the ParvoMedics system over-estimated RMR by 946.7 ± 818.6 kJ. The bias between systems resulted from ParvoMedics VE(STPD) values. A regression equation was developed to correct the bias, which reduced the difference to -83.3 ± 631.9 kJ. TE for the corrected ParvoMedics data were 446.8 kJ or 7.2% (p = .70). On Day 1, intraday reliability in mean RMR for DB was 286.8 kJ or 4.3%, (p = .54) and for ParvoMedicsuncorrected, 359.3 kJ or 4.4%, (p = .35), with closer agreement observed on Day 2. Interday reliability for DB was 455.3 kJ or 6.6% (p = .61) and for ParvoMedicsuncorrected, 390.2 kJ or 6.3% (p = .54). Similar intraday and interday TE was observed between ParvoMedicsuncorrected and ParvoMedicscorrected data. The ParvoMedics TrueOne 2400 provided valid and reliable RMR values compared with DB when the VE(STPD) error was corrected. This will enable widespread monitoring of RMR using the ParvoMedics system in a range of field-based settings when DB is not available.

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Effect of Intensified Endurance Training on Pacing and Performance in 4000-m Cycling Time Trials

Alice M. Wallett, Amy L. Woods, Nathan Versey, Laura A. Garvican-Lewis, Marijke Welvaert, and Kevin G. Thompson

Studies examining pacing strategies during 4000-m cycling time trials (TTs) typically ensure that participants are not prefatigued; however, competitive cyclists often undertake TTs when already fatigued. This study aimed to determine how TT pacing strategies and sprint characteristics of cyclists change during an intensified training period (mesocycle). Thirteen cyclists regularly competing in A- and B-grade cycling races and consistently training (>10 h/wk for 4 [1] y) completed a 6-wk training mesocycle. Participants undertook individually prescribed training, using training stress scores (TrainingPeaks, Boulder, CO), partitioned into a baseline week, a build week, 2 loading weeks (designed to elicit an overreached state), and 2 recovery weeks. Laboratory-based tests (15-s sprint and TT) and Recovery-Stress Questionnaire (RESTQ-52) responses were repeatedly undertaken over the mesocycle. TT power output increased during recovery compared with baseline and loading weeks (P = .001) with >6-W increases in mean power output (MPO) detected for 400-m sections (10% bins) from 1200 to 4000 m in recovery weeks. Decreases in peak heart rate (P < .001) during loading weeks and postexercise blood lactate (P = .005) during loading week 2 and recovery week 1 were detected. Compared with baseline, 15-s sprint MPO declined during loading and recovery weeks (P < .001). An interaction was observed between RESTQ-52 total stress score with a 15-s sprint (P = .003) and with a TT MPO (P = .04), indicating that participants who experienced greater stress during loading weeks exhibited reduced performance. To conclude, intensified endurance training diminished sprint performance but improved 4000-m TT performance, with a subtle change in MPO evident over the last 70% of TTs.