Search Results

You are looking at 1 - 3 of 3 items for

  • Author: Mauro Palmero x
Clear All Modify Search
Restricted access

Chris Barnhill and Mauro Palmero

Wisconsin State University (WSU) is on the verge of receiving an invitation to join the Mid-Atlantic Conference (a conference with Football Bowl Subdivision [FBS] status). To successfully transition to FBS, WSU needs its students to approve a fee increase to offset the additional costs. Alex Pence, the assistant director of marketing, has been placed in charge of developing a marketing plan to influence students to support the fee increase. Unfortunately for Pence, WSU students have a history of opposing fees for athletics. With pressure from the school’s administration, Pence must figure out how create support for the move while balancing the ethical and political pressures he is facing.

Restricted access

Chris Barnhill and Mauro Palmero

Mary Graham is the athletic director at Western Arkansas University (WAU), a successful Football Championship Subdivision (FCS) school that is about to receive an invitation to join a Football Bowl Subdivision (FBS) conference. WAU’s Board of Regents has put the decision to join in her hands, but WAU’s president is pushing her to recommend accepting the invitation. Using details from a recently completed feasibility study and information from a professor in the sport management program, Graham must decide the future of her athletic program and university.

Open access

Andy R. Dotterweich, Anna Swisher, Sterlynn Clendenin, Mauro Palmero, Amy E. Greene and Joseph T. Walker

The application of sport science is crucial to athlete performance development. However, the frequent disconnection among sport scientists, coaches, and athletes often leads to miscommunication and increased potential for performance barriers. The creation of sport performance enhancement groups (SPEGs) can help with the professional integration and communication among all personnel involved in the training process. However, SPEG formation faces a number of barriers in the current coaching landscape. The application of a benefits-based programming (BBP) model may aid in the formation of an SPEG and the dissemination of education for coaches, athletes, and administrators. A field experience involving the BBP model and SPEG creation in a National Collegiate Athletic Association (NCAA) Division II school is presented with multiple model iterations