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Stirling Sharpe, Charles Mountifield and Kevin Filo

with sports fans and contribute to the global effort to slow the spread of COVID-19. References Abeza , G. , O’Reilly , N. , & Reid , I . ( 2013 ). Relationship marketing and social media in sport . International Journal of Sport Communication, 6 ( 2 ), 120 – 142 . doi:10.1123/ijsc.6.2.120 10

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Fabian Kautz, Michael Schaffrath and Alex C. Gang

.1177/2167479515588760 10.1177/2167479515588760 Blaszka , M. , Burch , L. , Frederick , E.L. , Clavio , G. , & Walsh , P. ( 2012 ). #WorldSeries: An empirical examination of Twitter hashtag use during a major sporting event . International Journal of Sport Communication, 5, 435 – 453 . doi:10.1123/ijsc.5

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Jimmy Sanderson, Sarah Stokowski and Elizabeth Taylor

media members report a story ( Seltzer & Mitrook, 2009 ). Media framing has an established history in the sport communication and sport media literature ( Angelini, Billings, MacArthur, Bisell, & Reichart Smith, 2014 ; Billings, Moscowitz, Rae, & Brown-Devlin, 2015 ; Bishop, 2005 ; Laucella, 2009

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Glynn M. McGehee, Beth A. Cianfrone and Timothy Kellison

own content. This fact has implications for scholars and sport communication practitioners in understanding the interconnectedness of different perspectives in shaping the discourse surrounding a major announcement. Findings from this study also have theoretical implications. From a media framing

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Gashaw Abeza, Norm O’Reilly and Benoit Seguin

In 2015, we, the guest editors of this special issue of the International Journal of Sport Communication ( IJSC ), published a study that assessed the history and state of social-media scholarship in sport-management research. The study was a census review of 123 social-media articles mined from

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Sport Communication 1936-3915 1936-3907 1 06 2019 12 2 10.1123/ijsc.2019.12.issue-2 Special Issue: Communication and Soccer Guest Editors Lauren Burch, Matthew Zimmerman, and Beth Fielding-Lloyd INTRODUCTION 10.1123/ijsc.2019-0020 INDUSTRY INTERVIEWS 10.1123/ijsc.2018-0176 10.1123/ijsc.2018

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Isabell Mills

in sport sociology. Finally, the quantitative and qualitative data are excellent resources for scholars in the areas of sport sociology, sport communication, and even sport marketing. References King , C.R. ( 2010 ). The Native American mascot controversy: A handbook . Lanhan, MD : Rowman

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Julia S. Glahn

’s acclaimed television show Atlanta . If you’re interested in the business of sport, social media, film, Black American culture, or all of the above, there is much to enjoy in High Flying Bird . It might even spark some interesting conversation in a sport communication class! References Edwards , H

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Jimmy Sanderson, Matthew Zimmerman, Sarah Stokowski and Alison Fridley

:// Browning , B. , & Sanderson , J. ( 2012 ). The positives and negatives of Twitter: Exploring how student-athletes use Twitter and respond to critical tweets . International Journal of Sport Communication, 5, 503 – 521 . doi:10.1123/ijsc.5.4.503 10.1123/ijsc.5.4.503 Burla , L. , Knierim , B

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Maurice Vergeer and Leon Mulder

’ popularity on Twitter, explained by their actual use of Twitter (i.e., networking and communicating). The number of Twitter followers is considered a core social media metric and is used in several fields of social media research. For example, in sport communication, Pronschinske, Groza, and Walker ( 2012