Search Results

You are looking at 171 - 180 of 262 items for :

  • "advertising" x
Clear All
Restricted access

David Silva, Ronaldo Gabriel, Helena Moreira, João Abrantes and Aurélio Faria

stepping over obstacles for OB and NOB postmenopausal women. Methods Subjects Sixty-seven postmenopausal women were recruited through advertising from the surrounding community. A conventional scale and a stadiometer were used to measure the body mass and height of each subject, respectively. After

Restricted access

Kazuhiro Harada, Kouhei Masumoto, Ai Fukuzawa, Michiko Touyama, Koji Sato, Narihiko Kondo and Shuichi Okada

walking group in the present study was one such program. Similar to the recruitment process for other programs, flyers advertising a walking group were posted to all houses in the Tsurukabuto community. We also advertised the program via the residents’ association and our university’s homepage. The

Restricted access

Alan J. McCubbin, Gregory R. Cox and Ricardo J.S. Costa

, sport-specific sources (coaches, managers, and trainers) and social supports (fellow athletes, friends, and relatives), peer-reviewed journals, media (television, magazines, internet, etc.), self-experimentation, sales and marketing (advertising material, company sales representatives, and store

Restricted access

Stephanie G. Kerrigan, Evan M. Forman, Mitesh Patel, Dave Williams, Fengqing Zhang, Ross D. Crosby and Meghan L. Butryn

effects. Feasibility and Acceptability Over the course of 4 months of active recruitment, 96 individuals responded to advertising with interest in the program. Of the 62 who were able to be contacted, 46 were local and 16 were remote (remote enrollment was added during the final month of recruitment). Of

Restricted access

Melissa Davies, Michael L. Naraine and Brandon Mastromartino

It was a busy month in the early summer of 2018 for the team at BrandNEW, an emerging player in the sport marketing consulting space. The firm had worked with several sports properties in both Canada and the United States, leading various social and traditional advertising campaigns for teams in

Restricted access

Philp Sullivan, Jessica Murphy and Mishka Blacker

sessions, radio/newspaper advertising, and curriculum-based projects ( Kelly et al., 2007 ). Similar to HL, MHL has been shown to be incredibly context dependent, and therefore, it needs to be explored as such ( Kutcher et al., 2016 ). In recent years, MHL programs and interventions have been developed

Restricted access

Neng Wan, Ming Wen, Jessie X. Fan, O. Fahina Tavake-Pasi, Sara McCormick, Kirsten Elliott and Emily Nicolosi

campaign advertising in select communities have an effect on awareness, attitudes, and physical activity? Am J Prev Med . 2008 ; 34 ( 6 ): S257 – 266 . PubMed doi:10.1016/j.amepre.2008.03.005 10.1016/j.amepre.2008.03.005 18471606 17. Bort-Roig J , Gilson ND , Puig-Ribera A , Contreras RS

Restricted access

Simone Pettigrew, Elissa Burton, Kaela Farrier, Anne-Marie Hill, Liz Bainbridge, Gill Lewin, Phil Airey and Keith Hill

to change their attitudes and behaviors. It was also noted that it is necessary to supply specific information about the strength training service providers in the local area to facilitate the ability of the target audience to act on the message. We need more advertising on the TV. Like Shire or

Restricted access

Andrew D. Govus, Aaron Coutts, Rob Duffield, Andrew Murray and Hugh Fullagar

plays with long rest periods between plays (to accommodate for television advertising). As a result, during NCAA football the demands may be as high as 38 high-acceleration efforts and impact forces of up to 10- g -force units, along with total distances of 5530 m and 655 m of high-intensity running

Restricted access

Ted Hayduk III and Matt Walker

of Sport Management, 17 ( 4 ), 394 – 416 . doi:10.1123/jsm.17.4.394 10.1123/jsm.17.4.394 Clark , J.M. , Cornwell , T.B. , & Pruitt , S.W. ( 2002 ). Corporate stadium sponsorships, signalling theory, agency conflicts and shareholder wealth . Journal of Advertising Research, 42 ( 6 ), 16