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Michael W. Beets, Rohan Shah, Robert Glenn Weaver, Jennifer Huberty, Aaron Beighle and Justin B. Moore


After-school programs (ASPs) across the nation have been asked to increase the amount of activity children accumulate during such programs. Policies/standards that benchmark the amount of total activity (light-to-vigorous physical activity, LVPA) and moderate-to-vigorous physical activity (MVPA) accumulated in an ASP have been developed. Little is known about the prevalence of children meeting these goals.


Children (N = 812, 6 to 12 y old) attending 19 ASPs wore accelerometers for 4 days while attending an ASP. LVPA and MVPA were dichotomized according to existing ASP policies/standards. Data on whether a policy/standard was met were compared between gender, age, BMI, race/ethnicity, and ASP-type (faith-, school-, community-based) using mixed-model logistic-regression.


The prevalence of meeting an LVPA policy/standard ranged from 75.4% (National Afterschool Association [NAA], 20% of program time spent in LVPA) to 97.8% (NAA, 20% of time in attendance spent in LVPA), and meeting an MVPA policy/standard ranged from 0.3% (California, 60 min MVPA/d) to 26.9% (North Carolina, 20% of attendance spent in MVPA). Boys, younger children, nonwhites, and children attending faithor community-based ASPs were more likely to meet any policy/standard.


Current practice in ASPs is sufficient to meet LVPA policies/standards but insufficient to meet MVPA policy/standards. Efforts must be directed toward identifying the most appropriate policy/standard and strategies to meet it.

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Mark Dodds, Larry DeGaris, Alan L. Morse, Luisa Velez-Colon and David Perricone

Claire Monroe was challenged to increase a minor league baseball team’s revenue and was in charge of developing a marketing plan to target female baseball fans. This would be a new target market for the team. The increasing female fan base can create revenue for baseball franchises through ticket, merchandise, and concession sales, as well as connecting with sponsors who specifically target female customers. Although there are many gender similarities in regards to fan avidity, there are important differences between the sexes in terms of motivation, media, and merchandise needs. Claire must research the target audience, analyze marketing research data, and make recommendations to increase female attendance to have those women spend more money on baseball-related items.

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Christopher L. Kowalski and Wade P. Kooiman

Coaches influence children’s experiences in sports and have a significant impact on the psychosocial development of young athletes. It is important to understand the coaching-related components of youth sports, including game strategy, motivation, teaching technique, and character building. Coaching efficacy is multidimensional, has a number of sources, and highlights relationships that exist between the coach, athlete, and team. In the present study, parents and coaches’ perceptions of coaching efficacy were examined to see what variables may affect their responses. Coaches’ character-building efficacy was influenced by previous playing experience. Parents’ perceptions of coaches’ efficacy were collectively influenced by parents’ previous playing and coaching experience, attendance at sport-specific educational sessions, and the perceived ability of their child’s team.

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Russell E. Ward

Durkheim’s discussion on ritual and Goffman’s theoretical work on first impressions are used to predict superior performance among home teams on opening day. Information on opening day game outcomes is compiled and compared with the results of regular season and championship play. The analysis reveals a greater home advantage for teams playing in opening day games than for home teams competing in regular season or championship games. When controlling for the effect of stadium attendance on the home advantage, the opening day home advantage exceeds that of championship competition. The results suggest that ritual activity and concerns for first impression management may be factors that condition home team performance, offering support for the assertion that performance is partly a social product. Further home advantage research can direct attention to cross-cultural differences in the opening day home advantage and focus on qualitative data collection to supplement the current abundance of archival data.

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Herbert W. Marsh

The effects of participation in sport during the last 2 years of high school were examined by use of the nationally (United States) representative High School and Beyond data collected between 1980 and 1984. After background variables and outcomes collected during the sophomore year of high school were controlled for, sport participation positively affected 14 of 22 senior and postsecondary outcomes (e.g., social and academic self-concept, educational aspirations, course work selection, homework, reduced absenteeism, and subsequent college attendance) and had no negative effects on the remaining 8 variables. These positive effects were robust, generalizing across individual characteristics (race, socioeconomic status, sex, and ability level), school size, and school climates (academic, social, and sport). The positive effects of sport participation were mediated by academic self-concept and educational aspirations, supporting the proposal that sport participation enhances identification with the school.

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Paul Estabrooks and Kerry S. Courneya

The purpose of the study was to determine if exercise self-schema predicts exercise participation and moderates the exercise intention-behavior relationship. Participants were undergraduate students categorized into exerciser schematics (n = 527), nonexerciser schematics (n = 52), and aschematics (n = 106). The first of two questionnaires, given 4 weeks apart, included intention items for moderate and strenuous exercise, and exercise at university facilities. The second questionnaire included self-reported exercise items. Attendance at the university fitness facilities was monitored during the 4-week period between questionnaires. Kruskal-Wallis tests determined exerciser schematics reported intending to and exercising more often than aschematics and nonexerciser schematics for all measures (p < .01). Fischer z transformations revealed partial support for the hypothesis that exerciser schematics would have a higher correlation between intention and exercise than aschematics or nonexerciser schematics. Discussion focused on overcoming schematic assessment problems, offered explanation of results, and proposed future exercise self-schema research.

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Merrill J. Melnick

It is argued that the social forces of urbanization, individualism, interpersonal competition, technology, and geographical mobility have brought greater and greater numbers of strangers into people's everyday lives and have made the achievement of primary, social ties with relatives, friends, neighbors, and workmates more difficult. As a result, many are forced to satisfy their needs for sociability in less personal, less intimate, less private ways. It is proposed that sports spectating has emerged as a major urban structure where spectators come together not only to be entertained but to enrich their social psychological lives through the sociable, quasi-intimate relationships available. The changing nature of the sociability experience in America presents sport managers with interesting challenges and opportunities. A number of recommendations are offered for maximizing the gemeinschaft possibilities of sports spectating facilities. By giving greater attention to the individual and communal possibilities of their events, sport managers can increase spectator attendance while rendering an important public service.

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Carrie B. Scherzer, Britton W. Brewer, Allen E. Cornelius, Judy L. Van Raalte, Albert J. Petitpas, Joseph H. Sklar, Mark H. Pohlman, Robert J. Krushell and Terry D. Ditmar


To examine the relationship between self-reported use of psychological skills and rehabilitation adherence.


Prospective correlational design.


Outpatient physical-therapy clinic specializing in sports medicine.


Fifty-four patients (17 women and 37 men) undergoing rehabilitation after anterior-cruciate-ligament reconstruction.

Main Outcome Measures:

An abbreviated version of the Sports Injury Survey (Ievleva & Orlick, 1991) was administered approximately 5 weeks after surgery to assess use of goal setting, imagery, and positive self-talk. Four adherence measures were obtained during the remainder of rehabilitation: attendance at rehabilitation sessions, practitioner ratings of patient adherence at rehabilitation sessions, patient self-reports of home exercise completion, and patient self-reports of home cryotherapy completion.


Goal setting was positively associated with home exercise completion and practitioner adherence ratings. Positive self-talk was positively correlated with home exercise completion.


Use of certain psychological skills might contribute to better adherence to sport-injury rehabilitation protocols.

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Tania Pizzari, Helen McBurney, Nicholas F. Taylor and Julian A. Feller


To investigate the subjective experience of anterior cruciate ligament (ACL) rehabilitation and identify variables that influence adherence as perceived by ACL-reconstructed patients.


A qualitative study using in-depth interviews to gather data and thematic coding to analyze findings.


Participants were interviewed at home or in their workplace.


Eleven patients were interviewed at an average of 4.8 months (SD = 0.8) after ACL reconstruction.


Using thematic coding of the interview data, 3 categories of variables influencing adherence emerged: environmental factors, physical factors, and psychological factors. Variables specifically affecting adherence to home exercise were perceived lack of time and a lack of self-motivation. Fear of reinjury emerged as a significant consideration for those who were nonadherent. Factors such as therapist support, the rehabilitation clinic, and the progression of exercises were identified as being important for attendance at physiotherapy appointments and adherence during appointments.

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Ketra L. Armstrong

Women’s increased interest in and consumption of professional men’s sports have made women a viable target market for men’s sports (Shank, 1999). However, since males comprise the majority of the consumer base for men’s sports, the challenge for men’s sport organizations is to identify the factors that may influence sport consumption among males and females differently. The objective of this paper was to examine image congruency among male and female spectators (n=120) in attendance at a minor league men’s ice hockey event. Image congruency refers to the match or consistency between consumers’ self-images and their images of products they are consuming (Sirgy, 1986). The results revealed differences in the selfimages, product images, and (consequently) level of image congruency experienced between males and females with the overall event. The results also revealed a need for differentiated sport marketing strategies targeted to male and female consumers.