Undergraduate sport management curriculum continues to be debated amongst this discipline’s educators. Curricular content impacts professional sport organizations as program graduates become employees. This study gathered the input of human resource professionals from NFL, MLB, and NBA franchises regarding curricular topics via an existing, modified questionnaire. The questionnaire included a five-point scale assessment of 61 curricular topics. A 34.8% response rate was proportionally distributed between the leagues. An ANOVA of means for ten curricular areas revealed significant differences with the following rank order: Field Experience 4.38; Communication 4.23; Legal Aspects 4.02; Ethics 3.98; Management and Leadership 3.97; Marketing 3.96; Economics 3.68; Budget and Finance 3.59; Governance 3.25; and Socio-Cultural Aspects 3.25. An ANOVA of topics revealed seven significant between-league differences including: Sport Sociology, Ethics, Market Shares/Ratings, Business Writing, Labor Relations, Stadium/Arena Economics, and Risk Management/Liability. These results can inform the development or modification of curricula to better prepare students for professional sport needs.
Jeffrey Petersen and David Pierce
Sally Shaw, Richard Wolfe and Wendy Frisby
Sport management education has developed in a manner consistent with conventional management education, focusing on traditional instrumental performance measures and largely ignoring wider social considerations. We endeavour to contribute to the advancement of critical approaches in sport management education. While arguing for the benefits of a sport management education that addresses the complex social issues faced in sport, we provide illustrations of critical teaching in sport management, offering examples from personal pedagogical experience. We conclude with a discussion of pragmatic issues faced in adopting a critical orientation within sport management. Our aim is to provide an approach framed by critical thought that can be used to complement existing teaching paradigms to enhance and bolster the rigour and depth of teaching in sport management.
Jon Welty Peachey, Yilun Zhou, Zack J. Damon and Laura J. Burton
Scholars have recognized the importance of leadership in the sport industry; early sport leadership studies emerged in the 1970s. To date, however, there has been no comprehensive review of the scholarly leadership studies in sport management. Thus, the purpose of this review is to provide a comprehensive synthesis of the sport management leadership literature from the 1970s to the present day, to outline what has been learned, and then, drawing from this synthesis, to articulate a preliminary conceptual model capturing how leadership operates in sport management. A number of clear themes in sport management leadership research and conceptual thinking have emerged, with the proposed conceptual model advancing several leadership antecedents and processes unique to sport. Intriguing directions for sport management leadership scholarship are also illuminated. Although progress has been made, many questions and gaps remain that require focused attention from sport management leadership scholars.
Bonnie L. Parkhouse
The current status of undergraduate and graduate curricula in sport management was examined in 83 institutions identified as offering sport management programs in the United States (40 undergraduate, 32 graduate, and 11 programs at both levels). Since only two Canadian institutions responded to this inquiry, definitive conclusions could not be drawn about the current status of sport management in Canada. However, several observations about them are made on the basis of external data. The findings of this study clearly indicate that sport management curricula varies markedly from one institution to another. In most cases the institution claims to have a program in sport management per se, but in reality course offerings are not sufficient to warrant even a minor or concentration in this area. Implications of current practices in sport management are discussed, and recommendations for future development are presented.
Lawrence W. Fielding, Brenda G. Pitts and Lori K. Miller
This paper explores concepts about educational quality, accreditation, and assessment as they relate to sport management programs. It reports, analyzes, and synthesizes the results of a survey sent to teaching professionals associated with sport management programs. Accreditation and its alternatives are discussed in addition to the issue of professional responsibility for ensuring educational quality. Levels and degrees of professional responsibility are considered.
Meg G. Hancock and T. Christopher Greenwell
Higher education administrators have called on faculty to strategize ways in which to fill classroom seats, as well as recruit and retain diverse students. Understanding current student populations should be of increasing importance to sport management faculty as new programs are established at colleges and universities each year. A sample of 330 sport management students from introductory sport management courses at six different schools was surveyed to identify factors influencing their selection of a sport management major. Results indicate students select the sport management major because they have an interest in sport and working in the sport industry. Program quality and program convenience were also important selection factors. Women had lower salary perceptions and minority students had lower perceptions across most selection factors. Understanding these factors can help programs tailor their marketing and recruiting efforts in an effort to develop a more diverse classroom and workforce.
Katie Lebel, Karen Danylchuk and Patti Millar
This research explored the use of social media within the sport management discipline in a North American context, specifically investigating how sport management academicians use social media as a teaching and learning tool. An online survey garnered the social media literacies of sport management faculty (N = 132). Compared with cross-discipline studies that have measured similar interests, sport management faculty appear to have a limited awareness of social media applications. Only 61% of study participants reported having incorporated social media into their course design. While a majority of faculty agreed that the use of social media in education can provide positive enhancement to both teaching and learning, in practice, participant social media teaching strategies were narrowly employed. Results suggest a potential disconnect between the digital pedagogies currently employed by sport management faculty, the expectations of students, and most importantly, the demands of the sport industry.
Daniel F. Mahony
Although sport management is now well established in higher education and is an increasingly popular major for students, there are a number of critical issues that face the discipline. The purpose of this lecture is to identify some of these critical issues and what can be done to address each of them. The primary issue for sport management is a lack of qualified faculty to (a) teach the increasing number of students enrolling in sport management programs and (b) conduct the research necessary to build a distinct body of knowledge. In addition, sport management faculty also need to work together to make a better case for the contributions of their programs to their respective universities to avoid being a very low priority in their home units. The lecture focuses on the need for sport management faculty to work together to address each of these issues.
David Pierce and James Johnson
environment profiles that are used to match an individual’s score on a personality profile to best-fit occupations, sport management is not identified in Holland-related publications because it is not a specific occupation. The broad nature of sport management, with its varied occupational disciplines
sequential and interrelated stages recommended in this pedagogical innovation essay. Teachers need to adopt effective questioning strategies to actively engage students, challenge them to think more critically, and ensure student-centered learning ( Nilson, 2010 ). Practical Applications Sport management