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Jianjun Tang and Elizabeth A. Gregg

This study examines media images of sports public figures during 4 periods of modern Chinese history. Furthermore, an explanation is provided for each of the variables that have affected the media’s portrayal of sports public figures. As in most cultures and nations around the world, sports public figures are recognizable characters in modern Chinese culture. They have a significant impact on opinions regarding sports and society and have gained a pivotal role in the fabric of mainstream culture. Over the various historical periods in China, the country’s media have reported stories involving sports public figures differently. The descriptions contained in this study are reflections of the various political, economical, cultural, sports, and media climates during different time periods in China. The commercialization of sports and the rise of the media’s presence have influenced the pursuit of an all-encompassing image of Chinese sports public figures.

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Scholarly Commentary Sports Public Figures in China: An Historical Analysis of Media Images Jianjun Tang * Elizabeth A. Gregg * 6 2010 3 2 137 148 10.1123/ijsc.3.2.137 Research The Sports Confessional Richard C. Crepeau * 6 2010 3 2 149 150 10.1123/ijsc.3.2.149 Student Research Stadium

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R.L. Caughron

the motives and tactics of the major sport organizations in their presentation of history, as well as giving the historical information that sport thrives on. Chapter 3 of the book is an in-depth analysis of instant replay, with both an interesting historical analysis and a discussion of how it

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Akira Asada and Yong Jae Ko

topic for other subdisciplines of sport management, such as sport marketing. Although it is beyond the scope of this study to conduct a historical analysis of its theoretical advancement, we discuss its brief overview to clarify the position of the current research in the literature. As individuals

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Khirey B. Walker, Chad S. Seifried and Brian P. Soebbing

, J. , & Rueschemeyer , D. ( 2003 ). Comparative historical analysis in the social sciences . New York, NY : Cambridge University Press . 10.1017/CBO9780511803963 Martin , A. , Wright , E.M. , & Steiner , B. ( 2016 ). Formal controls, neighborhood disadvantage, and violent crime in U

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Qingru Xu and Andrew C. Billings

.A. ( 2010 ). Sports public figures in China: An historical analysis of media images . International Journal of Sport Communication, 3 ( 2 ), 137 – 148 . doi:10.1123/ijsc.3.2.137 10.1123/ijsc.3.2.137 Tuchman , G. ( 1978 ). Making news: A study in the construction of reality . New York, NY : Free