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James R. Angelini, Andrew C. Billings and Paul J. MacArthur

A population of NBC’s primetime coverage of the 2010 Vancouver Olympics (64 hours) was analyzed to determine differences between the media treatment of U.S. and non-U.S. Olympians. Results showed that U.S. athletes were highlighted at three to four times to rate their successes would suggest. In addition, American athletes were more likely to be depicted as succeeding because of their intellect, commitment, and consonance while non-American athletes were more likely to be depicted as failing because they lacked the strength and skill of other athletes. From a personality/physicality standpoint, American athletes received enhanced comments about their outgoing/extroverted nature while non-American athletes received more comments about the size and parts of their bodies. Ramifications for framing theory and Olympic nationalism research are articulated.

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Anahit Armenakyan, Norm O’Reilly, Louise Heslop, John Nadeau and Irene R. R. Lu

The hosting of a mega–sport event (MSE) has a number of implications for a host country, some positive and some negative. This research explores the influence of the on-field performance of the host country’s national team (NT), in this case for the Olympic Games, on the decision to bid for and potentially host such an MSE. Previous studies have normally focused on residents and international tourists who attend the event, thereby not considering the views of (i) nonresident communities of the host country and (ii) international and domestic spectators. This research responds by investigating the impact of individual associations with the (Olympic) NT through examining the expectations for and perceived performance of the NT on behavioral attitudes of domestic (Canadian) and foreign (American) residents toward the NT itself, the MSE, and the host country, around the 2010 Winter Vancouver Olympic Games.

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: The 2010 Vancouver Olympic Games on NBC James R. Angelini * Andrew C. Billings * Paul J. MacArthur * 6 2012 5 2 193 209 10.1123/ijsc.5.2.193 Inside the Vortex of Sport Celebrification: A Textual Analysis of Jessica Simpson, Tony Romo, and Traditionally Constructed Gender Roles Lindsey M

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Shona L. Halson, Louise M. Burke and Jeni Pearce

infestation, such as giardiasis. The success of strategies targeted at preventing illness at elite-level competitions is difficult to confirm. Hanstad et al. ( 2011 ) reported a lower prevalence of illness at the Vancouver Olympic Games among Norwegian athletes who had been provided with such strategies

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Bo Li, Olan K.M. Scott, Stirling Sharpe, Qingru Xu and Michael Naraine

institutions in sport . New York, NY : Routledge . Angelini , J.R. , Billings , A.C. , & MacArthur , P.J. ( 2012 ). The nationalistic revolution will be televised: The 2010 Vancouver Olympic Games on NBC . International Journal of Sport Communication, 5, 193 – 209 . doi:10.1123/ijsc.5

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Zachary W. Arth, Darrin J. Griffin and Andrew C. Billings

.R. , Billings , A.C. , & MacArthur , P.J. ( 2012 ). The nationalistic revolution will be televised: The 2010 Vancouver Olympic Games on NBC . International Journal of Sport Communication, 5 ( 2 ), 193 – 209 . doi:10.1123/ijsc.5.2.193 10.1123/ijsc.5.2.193 Arth , Z.W. , & Billings , A.C. ( 2019

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Brian Wilson and Nicolien VanLuijk

Vancouver Olympic Games explains that this network was led by Indigenous groups and operated under the slogan “No Olympics on Stolen Native Land.” This slogan refers to the fact that the Games were held on unceded Indigenous territories. The network was particularly concerned about the potential impacts of

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Jens De Rycke, Veerle De Bosscher, Hiroaki Funahashi and Popi Sotiriadou

Journal of the History of Sport, 30 ( 4 ), 338 – 355 . doi:10.1080/09523367.2013.765726 10.1080/09523367.2013.765726 Karadakis , K. , & Kaplanidou , K. ( 2012 ). Legacy perceptions among host and non-host Olympic Games residents: A longitudinal study of the 2010 Vancouver Olympic Games . European

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Shushu Chen and Laura Misener

Studies, 39 , 185 – 195 . doi:10.1080/003434005200059975 10.1080/003434005200059975 Karadakis , K. , & Kaplanidou , K. ( 2012 ). Legacy perceptions among host and non-host Olympic Games residents: A longitudinal study of the 2010 Vancouver Olympic games . European Sport Management Quarterly, 12

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Andrea Schlegel, Rebecca Pfitzner and Joerg Koenigstorfer

: The case of the 2010 Vancouver Olympic Games . Sport Marketing Quarterly, 19 ( 2 ), 110 – 117 . Kaplanidou , K. , Karadakis , K. , Gibson , H. , Thapa , B. , Walker , M. , Geldenhuys , S. , & Coetzee , W. ( 2013 ). Quality of life, event impacts, and mega-event support among South