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Students’ Perceived Experiences of Competitive Activities Through Electronic Platforms

Eve Bernstein

school experiences have been examined, students sharing these experiences regarding competitive activities with each other on electronic platforms such as YouTube have not been explored. This is of interest, as electronic platforms are a common place for sharing experiences for middle school students

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Understanding Fandom in the Multilingual Internet: A Study of “El Clásico” Fans’ Commenting Behavior on YouTube

Teresa Gil-Lopez, Saifuddin Ahmed, and Laramie D. Taylor

“El Clásico,” the soccer competition between Real Madrid and Barcelona FC, is one of the most fervent events in Spanish popular culture. Over the years, the related fandom has acquired an increasingly global reach, in part due to the availability of Web 2.0 technologies that allow for the sharing of content and the creation of multilingual spaces for discussion. The structural and communicative affordances of Web 2.0 technologies allow scholars to investigate multilingual fandom irrespective of geopolitical boundaries; yet scholarly research on such soccer fandom behavior is limited. By analyzing 2,343 Spanish and English fan-posted comments on YouTube related to El Clásico, this study compares the similarities and differences between 2 distinct fan communities surrounding the same context. The findings indicate that, aside from some similarities, both communities differed in their degree of identification with teams and the presence of political references. Implications of the findings and limitations of the study are discussed.

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When Sports Fans Buy: Contextualizing Social Media Engagement Behavior to Predict Purchase Intention

Emil Steiner, Matthew Pittman, and Brandon Boatwright

instance, a fan watching a game on television while second screening on Twitter is different from a fan watching a specific play from that game later on YouTube, and both are different than debating the ramifications of that play on Facebook ( Billings et al., 2020 ; Tamir, 2020 ). Lewis et al. ( 2021

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A Case Study to Overcome Barriers and Enhance Motivations Through Experience of a Variety of Exercises: Theory-Based Intervention on an Overweight and Physically Inactive Adult

Heon Jin Kang, Chee Keng John Wang, and Stephen Francis Burns

a list of YouTube channels and URL links and was encouraged to watch and follow those guided exercise videos. A variety of exercise channels was given to the participant, such as yoga, Pilates, boxing, and Zumba. The main benefit of self-guided exercise via YouTube channels was the flexibility it

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Recuperative Wokeness: Nike and the Commodification of Potential for Social Change

Eric L. Chan, Faye Linda Wachs, Christian Garcia, Beverly Teresa Cotter, and Rojelio Muñoz

marketing that integrates social justice causes, and in dialog with existing scholarship. Nike retains its status as a pioneer in advertising campaigns that tap into the zeitgeist of cultural moments. Through advertisements that garner millions of YouTube views, Nike is a regular practitioner of woke

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Tactical Behaviors in Men’s 800-m Olympic and World-Championship Medalists: A Changing of the Guard

Gareth N. Sandford, Simon Pearson, Sian V. Allen, Rita M. Malcata, Andrew E. Kilding, Angus Ross, and Paul B. Laursen

used to medal at an OG or WC event in the recent competition era (2000–2016). Methods The tactical behaviors of 800-m medalists across 13 championships (5 OG and 8 WCs from Sydney 2000 to Rio de Janeiro 2016) were characterized using readily available footage from YouTube. In total, coverage of 12

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Evolution of 1500-m Olympic Running Performance

Carl Foster, Brian Hanley, Renato Barroso, Daniel Boullosa, Arturo Casado, Thomas Haugen, Florentina J. Hettinga, Andrew M. Jones, Andrew Renfree, Philip Skiba, Alan St Clair Gibson, Christian Thiel, and Jos J. de Koning

; otherwise, official hand times (16%) were used. Because individual splits were recorded for the leader only in some editions, rather than the eventual winner, videos uploaded to YouTube were used (41%) to interpolate information obtained from the official reports for Barthel (1952) and Cacho (1992), and to

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Elite Male and Female 800-m Runners’ Display of Different Pacing Strategies During Season-Best Performances

Luca Filipas, Emiliano Nerli Ballati, Matteo Bonato, Antonio La Torre, and Maria Francesca Piacentini

International Association of Athletics Federations ( ). Overall race times and 0-to-200-m, 200-to-400-m, 400-to-600-m, 600-to-800-m split times were obtained from YouTube, uploaded to Kinovea, and analyzed using frame-by-frame playback; this method was previously validated

Open access

Delivering Coaching Education Online: Practical Tips for Online Educators

Melissa Murray

Online learning has grown at a rapid pace in the last decade (Allen & Seaman, 2005). The purpose of this paper is to present some of the most recent technologies associated with online coaching education in academic settings. The effectiveness of the online learning environment is controversial (USDOE, 2009; Jaggars & Bailey, 2010). Therefore, it is critical to examine strategies that can be used to ensure learning outcomes. A series of tips for online educators are offered. Multiple tools for educators, including blogs, wikis, Google Cloud, instant messaging and YouTube are discussed in relation to possible course assignments within a coaching education curriculum. The paper concludes with a few suggestions for educating large groups.

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Professional Athletes’ Shrinking Privacy Boundaries: Fans, Information and Communication Technologies, and Athlete Monitoring

Jimmy Sanderson

This case study considers how audience labor performed via information and communication technologies (ICTs) helps sports organizations monitor professional athletes. Three incidents are examined—(a) National Basketball Association (NBA) player Greg Oden participating in a pickup (casual) basketball game while he was rehabilitating an injured knee, (b) photographs posted on the Internet that captured National Football League player Matt Leinart posing with several young women in a hot tub and holding a beer bong, and (c) a video posted on YouTube that depicted NBA player Josh Howard disparaging the U.S. national anthem. The case study explores how ICTs enable sports organizations to capitalize on free labor provided by audience members to intensify surveillance of professional athletes and how fans’ ability to comment on news coverage of these stories reinforces organizational control, further reifying professional athletes as commodities.