, not new in the sociology of sport. An early contribution is Sage’s ( 1999 ) study of the actions undertaken by the Nike Transactional Advocacy Framework , and this has been followed by studies documenting collective action to counter social inequality (e.g., Harvey, Horne, & Safai, 2009 ; Scherer
Cecilia Stenling and Michael Sam
Joey Murphy, Karen Milton, Matthew Mclaughlin, Trevor Shilton, Gabriella M. McLoughlin, Lindsey J. Reece, Jacqueline L. Mair, Artur Direito, Katharina E. Kariippanon, Kelly J. Mackenzie, Myrto F. Mavilidi, Erin M. Shellington, Masamitsu Kamada, Leonie Heron, Edtna Jauregui, Chalchisa Abdeta, Ilaria Pina, Ryan Pinto, and Rachel Sutherland
(p43) The WHO defines advocacy for health as “a combination of individual and social actions designed to gain political commitment, policy support, social acceptance and systems support for a particular health goal or program.” 12 This definition highlights the central purpose of advocacy in
Wanda Jean Rainbolt
Adapted physical educators are spending much of their time and energy advocating for the right of all children and youth to a high quality of physical education service delivery and the elimination of attitudinal, aspirational, and architectural barriers experienced by handicapped persons. Prior to the 1960s, lawyers or legal advocates were the ones who would plead the cause for others. Since then, however, three types of advocates have evolved: citizen, professional, and consumer advocates. Adapted physical educators are professional advocates, but they must have an understanding of the other types of advocates. The purpose of this article is to acquaint adapted physical educators with the job function of advocacy, the history of advocacy, and the many roles advocates play.
Artur Direito, Joseph J. Murphy, Matthew Mclaughlin, Jacqueline Mair, Kelly Mackenzie, Masamitsu Kamada, Rachel Sutherland, Shannon Montgomery, Trevor Shilton, and on behalf of the ISPAH Early Career Network
efforts to increase PA have been unsatisfactory. 5 There is a clear need to make better use of the available evidence and mobilize advocacy to successfully translate knowledge into practice and policy, 8 avoiding research waste and ultimately improving health. 9 Practices and policies to increase
Mark S. Tremblay, Joel D. Barnes, Iryna Demchenko, Silvia A. Gonzalez, Javier Brazo-Sayavera, Jakub Kalinowski, Peter T. Katzmarzyk, Taru Manyanga, John J. Reilly, Stephen Heung Sang Wong, and Salomé Aubert
This brief report provides an overview of the Active Healthy Kids Global Alliance (AHKGA), an introduction to the Global Matrix 4.0, an explanation of the value and opportunities that the AHKGA efforts and assets provide to the physical activity research, policy, practice, and advocacy community
George H. Sage
The focus of this study is on the organizational dynamics, collective actions, and outcomes of a transnational advocacy network that was formed to protest the labor practices of Nike’s sport shoe factories in Asia. Transnational advocacy networks arise and are sustained with the intent of changing social conditions. The Nike transnational network sought to improve the lives of workers in Nike factories in Asia so that they have jobs that pay a living wage, have good working conditions, can organize on their own behalf, and are treated with dignity and respect. A broad theoretical perspective that emphasizes the determinant and interactive effects of the emergence, development, and accomplishments of the Nike transnational network is employed.
Ben J. Smith and Catriona M.F. Bonfiglioli
Advocacy informed by scientific evidence is necessary to influence policy and planning to address physical inactivity. The mass media is a key arena for this advocacy. This study investigated the perceptions and practices of news media professionals reporting physical activity and sedentariness to inform strategic communication about these issues.
We interviewed media professionals working for major television, radio, newspaper and online news outlets in Australia. The interviews explored understandings of physical activity and sedentariness, attributions of causality, assignment of responsibility, and factors affecting news reporting on these topics. Data were thematically analyzed using NVivo.
Physical inactivity was recognized as pervasive and important, but tended to be seen as mundane and not newsworthy. Sedentariness was regarded as more novel than physical activity, and more likely to require organizational and environment action. Respondents identified that presenting these issues in visual and engaging ways was an ongoing challenge.
Physical activity researchers and advocates need to take account of prevailing news values and media practices to improve engagement with the news media. These include understanding the importance of novelty, narratives, imagery, and practical messages, and how to use these to build support for environmental and policy action.
Silvia A. González, Olga L. Sarmiento, Daniel D. Cohen, Diana M. Camargo, Jorge E. Correa, Diana C. Páez, and Robinson Ramírez-Vélez
Physical activity (PA) is central to the global agenda for the prevention on noncommunicable diseases (NCDs). Although 80% of NCDs occur in low-to-middle-income countries, the evidence on PA comes mainly from high-income countries. In this context, the report card for Colombia is an advocacy tool to help in the translation of evidence into concrete actions. The aims of this paper were two-fold: to present the methodology used to develop the first Report Card on Physical Activity in Colombian Children and Youth and to summarize the results.
Twelve indicators of PA were graded using numerical grades (5, highest, to 1, lowest) based on data from national surveys and policy documents.
National policy and obesity indicators were graded “4,” while departmental policy and overweight indicators were graded “3.” Overall PA levels, sports participation, sedentary behaviors and nongovernment initiatives were graded “2,” and school influence was graded “1.” Active transportation, active play, low cardiorespiratory fitness, and family and community influence received an incomplete.
PA levels are low and sedentary behaviors are high in Colombian children and youth. Although the prevalence of obesity in Colombia is lower compared with other Latin American countries, it is increasing. A rich legal framework and availability of institutional arrangements provide unique opportunities to bridge the gap between knowledge and practice that need to be evaluated.
Silvia A. González, Joel D. Barnes, Patrick Abi Nader, Dolores Susana Andrade Tenesaca, Javier Brazo-Sayavera, Karla I. Galaviz, Marianella Herrera-Cuenca, Piyawat Katewongsa, Juan López-Taylor, Yang Liu, Bilyana Mileva, Angélica María Ochoa Avilés, Diego Augusto Santos Silva, Pairoj Saonuam, and Mark S. Tremblay
aforementioned consequences of economic growth. In this context, it is important to document the current situation of physical activity–related indicators and the priorities for research and advocacy to advance efforts to promote active living in children from these countries and to study the variability in
Barbara Barnett and Marie C. Hardin
Since Title IX was enacted in 1972, women’s advocates have considered how the law has affected female participation in sports, and critics have suggested that the law has unfairly denied opportunities to men. Studies have examined how journalists have covered Title IX and its consequences, yet few have looked at how advocacy groups have sought to influence coverage of the law. This textual analysis examines press statements published by the Women’s Sports Foundation from 2004 through 2009 and concludes that the organization used frames of community and transcendence in discussing women’s athletic participation. The foundation characterized community as essential to the support of women’s participation in sports and suggested that participation and achievement in sports were symbolic of women’s accomplishments in the larger society. The foundation also focused on fairness and equality as rationales for equitable distribution of resources and opportunities. Title IX was rarely mentioned in press statements.