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Jacob A. Jones

Self-concept theory was used as a theoretical basis to investigate the utility of social norms alcohol prevention programs for college athletes. The predictive relationship among alcohol use and athletic identity, competitiveness, drinking game participation, and level of sport participation was investigated. Drinking game participation was found to be a significant predictor of total weekly alcohol use above and beyond the other predictors. In addition, organized recreational sport participation was a significant predictor of total binge-drinking episodes. It was demonstrated that individuals not currently participating in sports with an athletic identity in the same range as current athletes consumed alcohol at similar rates to current athletes, thus supporting athletic identity as an alternative way of classifying athlete status when studying alcohol consumption patterns. These results highlight the importance of drinking game participation in the alcohol use of college athletes and the validity of applying self-concept theory to alcohol prevention programs.

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Melodie Fearnow-Kenney, David L. Wyrick, Jeffrey J. Milroy, Erin J. Reifsteck, Timothy Day, and Samantha E. Kelly

College athletes are at risk for heavy alcohol use, which jeopardizes their general health, academic standing, and athletic performance. Effective prevention programming reduces these risks by targeting theory-based intermediate factors that predict alcohol use while tailoring content to student-athletes. The purpose of this study was to examine the impact of the myPlaybook online prevention program on student-athletes’ social norms, negative alcohol expectancies, and intentions to use alcohol-related harm prevention strategies. NCAA Division II student-athletes were recruited from 60 institutions across the United States to complete myPlaybook and pretest/posttest surveys measuring demographics and targeted outcome variables. Participants were randomly assigned to the treatment group (pretest-program-posttest; final n = 647) or the delayed treatment “control” group (pretest-posttest-program; final n = 709). Results revealed significant program effects on social norms (p < .01) and intentions to use harm prevention strategies (p < .01), while the effect on negative alcohol expectancies was nonsignificant (p = .14). Implications for future research and practice are discussed.

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Graig M. Chow, Matthew D. Bird, Stinne Soendergaard, and Todd A. Gilson

athlete mental wellness, and specifically alcohol consumption by student-athletes. At the team level, it has been noted that coaches often bear the burden of identifying athletes suffering from mental wellness concerns ( Sherman, Thompson, Dehass, & Wilfert, 2005 ), specifically because of their frequent

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Dawn M. Emerson, Toni M. Torres-McGehee, Susan W. Yeargin, Kyle Dolan, and Kelcey K. deWeber

Sports Medicine’s fluid replacement statement, 2 discusses the effects caffeine and alcohol can have on hydration. Alcohol inhibits antidiuretic hormone (ADH), leading to increased urine production and hypohydration. 3 Alcohol use in college athletes is higher than the general student population and

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Siobhan K. Fitzpatrick and Janine V. Olthuis

With two out of every five university students regularly engaging in binge drinking ( Wilsnack et al., 2018 ) and 14%–33% likely to qualify for an alcohol use disorder ( Wechsler et al., 2002 ), alcohol use is one of the most prevalent health risks among university students ( Hingson et al., 2005

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Jaison L. Wynne and Patrick B. Wilson

Beer is a yeast-fermented alcoholic beverage consisting primarily of water, malted cereals, and hops ( Young, n.d. ). Although its alcohol content can vary from <1% to over 15%, the typical beer contains about 5% alcohol by volume ( Logan et al., 1999 ). In 2019, 65% of Americans drank alcohol

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Byron L. Zamboanga, Nathan T. Kearns, Janine V. Olthuis, Heidemarie Blumenthal, and Renee M. Cloutier

Drinking games participation is common among both adolescents and emerging adults, and has been linked to heavy alcohol use and negative alcohol-related consequences (for reviews, see Zamboanga et al., 2014 ; Zamboanga, Tomaso, et al., 2016 ). Research further suggests that particular motives for

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Sarah Kelly and Michael Ireland

Sport sponsorship is a major marketing communications tool, with one source reporting a total of $62.8 billion spent globally on sport sponsorship in 2017 ( Statista, 2018 ). Alcohol has a strong financial and cultural connection as a sponsoring product category in many sports. For instance

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Alex G. Shaw, Sungwon Chae, Danielle E. Levitt, Jonathan L. Nicholson, Jakob L. Vingren, and David W. Hill

Physically active college students, including National Collegiate Athletic Association athletes, are known to ingest high volumes of alcohol. 1 Indeed, 81% of intercollegiate athletes reported alcohol consumption within the previous 12 months and 63% reported they had experienced a hangover. Green

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Graig M. Chow, Matthew D. Bird, Stinne Soendergaard, and Yanyun Yang

Alcohol use represents an important mental health issue for student-athletes. Specifically, 77% of student-athletes consume alcohol and 42% engage in binge drinking (i.e., 4 or more drinks for women and 5 or more drinks for men; NCAA, 2018 ). As a result of alcohol use, student-athletes report