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Broadcaster Choice and Audience Demand for Live Sport Games: Panel Analyses of the Korea Baseball Organization

Kihan Kim, Hojun Sung, Yeayoung Noh, and Kimoon Lee

Broadcasts of sporting events account for a large proportion of the revenue source for both networks and successful professional sport leagues and teams ( Fort, 2006 ). The role of media in delivering sport content seems to be gaining further importance as professional sport leagues seek to expand

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SportsCentral as Winner or Loser? Centralcasting as Strategy for Efficient Local Sportscast Production

Jon Michael Mills and George L. Daniels

The amount of time dedicated to sports coverage in local news has decreased substantially in recent years. In fact, some networks have eliminated traditional sports segments or outsourced them to national organizations. The now defunct Sinclair Broadcast Group’s SportsCentral represented a cost-efficient way to produce local sports segments in multiple media markets, and this study sought to understand how SportsCentral broadcasts compared with traditional broadcasts in 3 markets. An analysis of SportsCentral segments over a 17-month period in the Birmingham, AL; Oklahoma City; and Tampa–St. Petersburg markets showed that traditional sportscasts provided more local sports coverage than shows airing SportsCentral. While relying more heavily on satellite-generated content, sportscasts using SportsCentral had a wider variety of stories and aired more sports feature stories and franchises than the traditional sportscast. However, local newscasts found ways to integrate sports coverage into the news broadcast to cover late-breaking or important local stories.

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(Inter)National Pastime: Depicting Nationality in Local and National Major League Baseball Broadcasts

Zachary W. Arth, Darrin J. Griffin, and Andrew C. Billings

such as immigration and globalization that go beyond the field. The study of the discussion of nationality in sport broadcasts dates back over 30 years ( Bairner, 1996 ; Bale, 1986 ; Sabo, Jansen, Tate, Duncan, & Leggett, 1996 ); the majority seemingly concur with George Orwell’s assessment that

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“It Has Changed Completely”: How Local Sports Broadcasters Adapted to No Sports

Kevin Hull and Miles Romney

broadcasters throughout the United States could not. These sportscasters rely on filling their segments with highlights of high school sports, interviews with coaches, and videos of local athletes doing something remarkable ( Schultz & Arke, 2016 ). However, with all sporting events canceled, local sports

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Behind the Scenes: COVID-19 Consequences on Broadcast Sports Production

Roxane Coche and Benjamin J. Lynn

broadcast industry, especially the sports production field, quickly and for good. Live Sports Productions Live events are central to television production. Live sporting events, in particular, reliably draw big audiences. Television production techniques for these events have evolved and been refined for

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Break Point: A Case Study of How Globalization and Technology Led to New Tennis Media Gatekeepers in the United States

Daniel A. Gruber

This article presents a case study of the developments in media gatekeeping in the last 10 years, focusing on the launch of the Tennis Channel and the ascendance of ESPN as the major network for professional tennis in the United States. The U.S. broadcast networks NBC and CBS have ceded the exclusive television rights for 2 of the Grand Slam tournaments (Wimbledon, U.S. Open) to ESPN for the first time in over 40 years. Meanwhile, the Tennis Channel, despite its independence from the media conglomerates, has carved out a niche for fans with its extensive global coverage of tournaments and for advertisers with its lucrative audience demographics. This change in dominance after the broadcast networks reigned for over 4 decades underscores the globalization of the sport and the abundance of early-round tournament matches available to fans. Organizational theories are used to analyze what has occurred and to predict what will happen next for tennis media gatekeeping in the United States.

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Batting Average and Beyond: The Framing of Statistics Within Regional Major League Baseball Broadcasts

Zachary W. Arth and Andrew C. Billings

On April 21, 2015, the televised game of professional baseball saw the introduction of a new technology, which, for the present, has changed the way the game is broadcast. It was on this day that the St. Louis Cardinals took on the Washington Nationals in the first Major League Baseball (MLB) game

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It’s a Numbers Game: Change in the Frequency, Type, and Presentation Form of Statistics Used in NFL Broadcasts

Dustin A. Hahn, Matthew S. VanDyke, and R. Glenn Cummins

fantasy sport audiences for quite some time ( Tedesco, 1997 ). Likewise, advances in technology employed in the production of sport broadcasts have altered the onscreen presentation of sports to include information about individual players, teams, scores, and more via on-screen graphics ( Nachman

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College Football “Kids”: Infantilizing Language in Football Bowl Subdivision Bowl Game Broadcasts

Chris Corr, Crystal Southall, Billy Hawkins, and Richard M. Southall

proud of the message” ( Rodak, 2020b , para. 4). Even while acknowledging the players were the ones who decided to organize the protest, the media constructed a narrative of Saban as a “proud” parent. Consistent with these coach-centric narratives, FBS football broadcasts, which have millions of viewers

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The ESPNification of Football Bowl Subdivision College Football: The Adoption of an Integrated Marketing Communication Televisuality in Football Bowl Subdivision Bowl Game Broadcasts

Chris Corr, Crystal Southall, and Richard M. Southall

remember which two teams (Utah State University and Kent State University) faced off in the 2019 version of what is presently known as the Tropical Smoothie Café Frisco Bowl . Played on a Friday night in December 2019, the game was broadcast on ESPN2 (Entertainment and Sports Programming Network) with on