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Olan Kees Martin Scott and Alicia R. Stanway

The higher education sector increasingly uses social media as an educational tool to develop a sense of community and foster student engagement, particularly as social networking sites have become an integral part of the lives of digital natives. The current study sought to explore whether the use of Twitter could foster student engagement in a sport marketing course, specifically by embedding Twitter through two assessments, online lectures and weekly tasks. Mean score comparisons indicated that over a 13-week semester, students (N = 68) felt more engaged and included in the course because it had Twitter, found Twitter to be relatively easy to use, and the use of social media aligned with course objectives. The results of the current study have salience in sport management education, because the effective use of Twitter within a higher education context demonstrates how the use of social media can foster engagement with course materials.

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Matthew T. Mahar, Harsimran Baweja, Matthew Atencio, Harald Barkhoff, Helen Yolisa Duley, Gail Makuakāne-Lundin, ZáNean D. McClain, Misty Pacheco, E. Missy Wright, and Jared A. Russell

collaborations with experts in diversity and social justice to help themselves and their students achieve the knowledge and skills necessary to foster cultural competence. Kinesiology programs in higher education are responsible for the preparation of a workforce that is culturally prepared to promote physical

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Lori A. Gano-Overway and Kristen Dieffenbach

, 52% of these students reported that they did not feel their physical education preparation was sufficient to prepare them to coach. Further, few investigators (e.g.,  McMillin & Reffner, 1998 ) have explored whether higher education institutions (HEIs) with programs in coach education are in a

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Bridie Kean, David Fleischman, and Peter English

The complementary nature of higher education and elite sport is documented internationally in both academic and practical contexts (e.g.,  Aquilina, 2009 ; Fraser, Fogarty, & Albion, 2010 ; Knapp, 2012 ). In Australia, for example, there is a high number of athletes who are concurrently

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Katie Dray and Kristy Howells

their experiences using multiple media ( Lin, 2008 ). With this in mind, this paper attempts to provide a contextualised example of how e-portfolios have been used in Higher Education (HE) with undergraduate students studying Sport Coaching Science. In doing so, it aims to provide a pedagogical

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Pierre Trudel, Michel Milestetd, and Diane M. Culver

)/sport federations and those offered by higher education (HE) institutions. Although the latter have gained popularity in the last few decades ( Mallett, Rynne, & Dickens, 2013 ; Turner & Nelson, 2009 ; Zakrajsek, Thompson, & Dieffenbach, 2015 ), and standards for an international sport coaching bachelor degree

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Zack P. Pedersen

help of more than 20 academicians in their diverse amalgamation of university branding efforts, centered around the influence of athletics throughout the branding process of universities in the United States. Their recent book— Branding in Higher Education: Every University Tells a Story —does exactly

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Jared A. Russell, Leslie D. Gonzales, and Harald Barkhoff

Not everything that is faced can be changed, but nothing can be changed until it is faced. ( Baldwin, 1962 , p. 11) Academic leadership in higher education has been pushed to the forefront due to the overlapping, converging, and global dual crises of the COVID-19 pandemic and social justice

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Wang Jiahong, Ping Xiang, Zhang Dazhi, Weidong Liu, and Xiaofeng Gao

Physical education (PE) undergraduate programs in higher education in China have evolved over the last 100 years. As a result, a comprehensive system of physical education undergraduate majors in higher education has been established in today’s colleges/universities in China. The large number of students who have completed a physical education undergraduate major have greatly contributed to the development of physical education and sports in China. In this article, we reviewed the evolution of physical education undergraduate majors in higher education in China according to five historical eras: (a) the early period of New China, (b) the Cultural Revolution period, (c) the early period of reform and opening up, (d) the period of socialist market economy exploration, and (e) the 21st century era. We also systematically examine the structures, goals, and courses of the physical education undergraduate majors in higher education in China. Finally, we provide in-depth analysis of the development of the physical education undergraduate majors through the examination of their guiding principles, goals, and curriculum design, which might serve as a reference for further enhancing the reform of the curricular design of the physical education undergraduate majors in higher education during the current era.

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Jiabei Zhang, Daniel Joseph, and Michael Horvat

The purpose was to investigate marketable features of the adapted physical education (APE) career in higher education. A total of 560 APE job openings (297 APE first priority and 263 APE second priority were identified from the Chronicle of Higher Education between 1975–1976 and 1997–1998. These data were analyzed by regression, chi-square, and descriptive statistics. The results indicate that the APE career is a growing employment market demanding candidates who specialize in APE to prepare in one or more other areas and encouraging candidates who specialize in other areas to minor in APE. The market shows that APE second priority openings increase more quickly than APE first priority openings. Personnel for the APE career in higher education appear to be in short supply.