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John Miller and Todd Seidler

actual transcript of the sport-related case may be found on Nexus Uni (formerly Lexis Nexus) or Westlaw Campus Research. Although the cases deal with legal issues in sport often pertaining to negligence, Title IX, hazing, or Americans with Disabilities Act, the instructor may choose any area of legal

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Stephen Streator and William E. Buckley

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Steve McKelvey and Anita M. Moorman

Many 2004 presidential-election campaign advertisements were strategically targeted to appeal to viewers of sporting event telecasts. The Bush–Cheney campaign’s unauthorized use of the term Olympic in advertisements that aired throughout the 2004 Summer Olympic Games telecasts raised novel legal issues at the intersection of trademark law and constitutionally protected political speech. This article provides an analysis of the legal issues surrounding the Bush–Cheney campaign’s unauthorized use of the term Olympic. This article first examines the viability of trademark, unfair competition, and misappropriation-based claims potentially available to the United States Olympic Committee and other sport organizations. The article then examines some state-based regulations and case law regarding false and deceptive political campaign advertising that suggests a possible legal challenge to future political advertising campaigns that use sport organization trademarks without authorization. In addition to providing implications for sport managers, this article suggests that Congress may need to revisit latitudes afforded political speech to prevent a dangerous trend of political candidates’ misrepresenting their association with sport organizations.

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Edward F. Etzel and Jack C. Watson II

Clinical sport psychology consultation in the fast-paced and high-stakes world of intercollegiate athletics provides the clinician with a challenging set of experiences. The culture of intercollegiate athletics and the demands of academics and intensive training create an undercurrent that psychologists must factor into their work with student-athlete clients. One must be well trained so as to best meet the complex, growing, mental health needs of older adolescents and young adult college students whose lives are also impacted by the normal developmental tasks of people of this age. Accordingly, to be effective, clinicians working in this setting must be well aware of the numerous unique ethical challenges that have the potential to impact their practice. Such ethical challenges may stem from issues dealing with the athlete, coach, athletic department personnel, compliance with NCAA rules and regulations, or legal issues surrounding this setting. It is the purpose of this paper to clarify several of these possible ethical challenges.

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Bradley J. Baker

sport management curriculum and parallel core courses at many institutions. Topics include marketing, sponsorship, events, venues and facilities, communications, finance and economics, and legal issues. In Chapter 6, the authors examine esports marketing. They begin by drawing on established marketing

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ZáNean McClain, Jill Pawlowski, and Daniel W. Tindall

primarily revolves around legal issues and undue burden, little is offered in terms of how golf courses communicate accessibility information to persons with disabilities. The purpose of this study was to understand how golf courses communicate accessibility to these individuals through their hosted

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Mathew Dowling

sport organization conceptualizing governance, first and foremost, as a legal issue—a much welcomed and needed perspective. For Tiell and Cebula, governance can be understood as the regulatory, legal, and ethical framework by which sport organizations operate. In adopting an applied and analytical

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Braden Norris

vast array of sport management courses (e.g., sport governance, sport management, sport ethics, legal issues in sport, and sport finance). With the different levels of depth provided, this book can be beneficial for a casual sport consumer, an academic or practitioner, and everyone in between. This

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Andy Gillentine

Discrimination and Title IX.” While this chapter does a good job of identifying the legal issues involved, the authors also introduce ethical considerations in all areas of this examination. The chapter offers a brief but useful insight into the opportunities available to women in the sport industry. Chapter 11

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John J. Miller

presented. Chapter 14 addresses drug testing and the National Collegiate Athletic Association (NCAA). The chapter provides a brief overview of the history of drug use in intercollegiate athletics, particularly as it applies to the development of drug-testing policies by the NCAA. Concerning the legal issues