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Claudio M. Rocha

The International Olympic Committee (IOC) and organizing committees have strived to build popular support for the Olympic Games (OG) because local support has been considered a key element to host successful Games ( Deccio & Baloglu, 2002 ; Gursoy & Kendall, 2006 ; Preuss & Solberg, 2006 ; Waitt

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Jamie Cleland, Keith Parry and David Radford

decision to defend the cartoon highlighted some popular support for its publication. Moreover, in February 2019, the Australian Press Council decided the cartoon did not breach Australian media standards. Acknowledgments We would like to thank the anonymous reviewers for their insightful and helpful