As corporate community initiatives (CCI) in sport are becoming an important dimension of corporate social responsibility, a key issue is evaluating the quality of the processes by which they are delivered and how they are managed. The purpose of this study was to explore the implementation process of a professional sport team’s CCI using program evaluation theory (Chen, 2005). Interviews were conducted with 42 key stakeholders (team executives, partnership implementers, participants, parents, coaches) from one Major League Baseball team’s CCI to understand critical processes involved in CCI implementation and execution. The findings showed concerns in the quality of program implementation with the: 1) the partnership agreement, 2) the ecological context, 3) protocol and implementation, and 4) target population. We propose an iterative model of program evaluation for use in the sport context. We conclude the paper with recommendations for further research in this area and implications for practitioners.
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Lisa Kihl, Kathy Babiak, and Scott Tainsky
Stephen Frawley, Daniel Favaloro, and Nico Schulenkorf
professional sport organizations, with the intent of providing insights into their experience-based leadership development practices. To achieve this research aim, the paper begins by outlining the relevant leadership development literature and the theoretical perspectives that inform the empirical study. The
Daniel Yang and Kathy Babiak
As public interest in social responsibility in business has increased, professional sport teams have also recognized the importance of their social role in their communities ( Kihl, Babiak, & Tainsky, 2014 ). The growth of socially responsible programs and initiatives in this industry has led
Cleo Schyvinck, Kathy Babiak, Bram Constandt, and Annick Willem
Professional sport organizations are increasingly expected to behave in a socially responsible manner, and research has acknowledged the role of corporate social responsibility (CSR) in professional sport organizations to positively impact the organization, its stakeholders, and society at large
Lewis Whales, Stephen Frawley, Adam Cohen, and Natalia Nikolova
practices before the coronavirus pandemic. Professional sport leagues represent cartel-like structures of organizations that must cooperate to achieve their individual and collective interests ( Smith & Stewart, 2010 ). In the case of the SSN, these include the national sporting organization (NSO), state
April Henning and Jörg Krieger
. 75 Rather, the IAAF defined the trust funds as a “soft transition” from amateur to professional sport. Significantly, the IAAF Council also invited active athletes for the first time to a Council meeting to hear their opinions on the trust funds. The four athletes voiced discontent with the trust
Rebecca M. Achen, John Kaczorowski, Trisha Horsmann, and Alanda Ketzler
sport scholars to expand empirical studies and provide strong frameworks for studying social media in sport, the purpose of the current study was to move beyond explaining how sport teams are using social media and instead examine how fans are engaging with content posted by professional sport teams on
Matthew Juravich, Steven Salaga, and Kathy Babiak
For profit-driven professional sport organizations, organizational performance is argued to be measurable in two ways. One approach considers the financial performance of an organization over some duration of time by measuring the profits generated by a team, primarily through ticket sales and
Liz Sattler and Rebecca Achen
Online to apply for multiple positions, little attention has been paid to the actual structure and characteristics associated with internships posted to these sites. In fact, no studies currently exist that identify specific trends or conclusions about professional sport internships in the 21st century
Megan C. Piché and Michael L. Naraine
( Mastromartino & Naraine, 2021 ). To date, scholars have conducted research on how SM platforms are engaged with, specifically in men’s professional sport (e.g., Naraine et al., 2019 ), but there is a deficiency in women’s sport and media ( Fink, 2015 ). The trends of sport participation and spectatorship have
